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Podcast - 10th December 2014

It's time for another news-packed mobile industry podcast from TheFonecast.com, starting with the European Parliament's latest ruling on in-car emergency communication.

After that we're talking about Microsoft's departure from the Nook eBook business, Three UK's 4G growth, Acer's tablet-sized phone, EE's rural coverage solution and some interesting new research about mobile-enabled customer service.

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Three UK now has more than 3 million customers on 4G

Three UK now has more than 3 million customers on 4G

Three UK says 3.1 million of its customers are now using 4G services, just 10 months after the network launched its LTE technology.

That’s over a third of Three’s 8 million customers.

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Survey: companies are missing out on using mobile to make their customers feel cared for

Application-to-person mobile messaging specialist Mblox has published its findings from a survey of customers and businesses conducted by Millward Brown Digital. It looked at how well companies felt they were engaging with their customers via mobile devices - and how well customers felt they were being engaged with by brands.

The survey revealed a ‘care gap’ in business-to-consumer interactions: 67% of companies thought consumers were satisfied with their current methods of mobile engagement, yet only 47% of consumers said they were happy with it.

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Takeovers, break-ups, national roaming, dubious advertising and the death of the landline

Podcast - 3rd December 2014

We begin this week's podcast with updates on two topics we discussed last week: the potential purchase of a UK mobile network by BT - and the crowd-funded Jolla Tablet.

After that we talk about the GSMA's reaction to national roaming, the potential death of the landline, a new threat to Google, management changes and advertising for 4G data.

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EE launches a 'micro network' service to boost coverage in rural communities

EE launches a 'micro network' service to boost coverage in rural communities

EE has started introducing ‘micro network’ technology that can provide mobile coverage to remote areas.

However, unlike rival services - such as Vodafone’s Open Sure Signal - the EE rural micro network solution doesn’t require a broadband connection. Instead, it links to the main network wirelessly.

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