Weve - the mobile marketing and mobile wallet business launched in 2011 as a joint venture by EE, O2 and Vodafone - has launched a beta version of its mobile display advertising service.

The company says this means it’s just one of a few organisations that can use verified first-party data to deliver targeted mobile display advertising.

Mark Bridge writes:

A new report has highlighted the issue of poor mobile phone coverage in rural Sussex villages. BBC Sussex invited me onto their ‘Sussex Breakfast’ radio show to explain what could be done - and, as usual, I made enough notes for a lecture rather than a three-minute interview.

Here’s what I would have liked to have said if I’d been given a disproportionate amount of time to talk.

Ofcom’s proposal to increase annual licence fees for the 900MHz and 1800MHz spectrum bands in the UK could adversely affect investment in the UK’s 4G services, according to the GSMA.

A consultation into the proposed increases ended on 16th January, with an Ofcom decision expected in the next few weeks.

Complaints against press, poster and online advertising by Three UK have been upheld by the Advertising Standards Authority.

The ads referred to Three’s 3G network with DC-HSDPA technology. They described the network as ‘ultrafast’ and ‘running at what we affectionately call 3.9G’. Rival network EE said it thought the ‘3.9G’ claim was potentially misleading.

This week's podcast starts with talk about money, as Google buys smart thermostat company Nest Labs while O2 UK closes its mobile Wallet product.

We're also looking at the decline of SMS text messaging in the UK, the end of the Cash4phones recycling business, an alleged security breach that wasn't what it seemed, mobile service on the Channel tunnel and the growth of 4G.