News Articles

giffgaff horror ads are still too scary for YouTube, rules ASA

UK virtual mobile network giffgaff’s attempts to target its humorous horror-themed video ads have fallen foul of the Advertising Standards Authority.

The ASA received a complaint about a giffgaff advertisement on YouTube, which began with a screaming woman being pursued by a man who appeared to be holding a chainsaw.

Author: The Fonecast
0 Comments
Article rating: 5.0

Dixons Carphone to launch its own mobile network via Three UK

Reseller deals are in place with EE, O2 and Vodafone

The Dixons Carphone Group, formed last summer when Dixons Retail and Carphone Warehouse merged, says it’ll launch a virtual mobile network this spring in partnership with Three UK.

The MVNO deal promises “innovative and highly personalised connectivity options”, according to the company.

Author: The Fonecast
0 Comments
Article rating: No rating

ASA upholds complaint about 'unlimited' 4G data on Lycamobile web site

The Advertising Standards Authority has upheld complaints about a promotional message from UK virtual network Lycamobile.

A link on Lycamobile’s web site referred to “Unlimited Data, now with 4G”, while an advertisement on the site said “£15 per month ... unlimited data now with 4G”.

Author: The Fonecast
0 Comments
Article rating: No rating
BT has been talking to O2 about acquiring its UK mobile telecoms business

BT has been talking to O2 about acquiring its UK mobile telecoms business

EE is named in some news reports as a potential alternative acquisition

BT has responded to news reports about its possible acquisition of the O2 mobile network from Telefónica UK.

The speculation was first published on a website in Spain, with suggestions that Telefonica could receive a 20% share of BT as part of the multi-million pound deal.

Author: The Fonecast
0 Comments
Article rating: No rating
ASA says giffgaff's Twitter advertising was likely to cause offence

ASA says giffgaff's Twitter advertising was likely to cause offence

A video advertisement from Telefonica-owned UK MVNO giffgaff was likely to cause serious or widespread offence, according to a ruling by the Advertising Standards Authority.

The video clip was promoted via giffgaff’s Twitter account, which was also available via an embedded feed on the giffgaff website. As well as showing a link to the video clip, the tweet said “The situations in our new videos are, well, awkward. #NSFW #alltheboss”.

Author: The Fonecast
0 Comments
Article rating: No rating
RSS
245678910Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«February 2023»
MonTueWedThuFriSatSun
303112345
6789101112
13141516171819
20212223242526
272812345
6789101112

Archive

Terms Of Use | Privacy Statement