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ExclusiveLast week at The Fonecast: 12th August 2013

Mark Bridge writes:

August is traditionally known as the ‘silly season’… but last week’s mobile industry news was all very serious. Apple started with a move designed to reassure customers about unsafe iPhone chargers by arranging a discounted exchange scheme – and it ended the week with a patent victory in the USA.

ExclusiveDual Core Smartphones only £7.70pm... whatever that means

Mark Bridge writes:

Don't sell the steak – sell the sizzle!  That's the mantra of many salespeople. It's all about emphasising the benefits of a product rather than its features. You don't tell people about the 13 megapixel camera when they ask about the new LG smartphone, you tell them it'll capture the first steps of their precious young nephew in pin-sharp accuracy. Or something like that.

ExclusiveMobile retailers waste over £21.6 million a year on unnecessarily sending mobile phones for repair

David Heled of Cellebrite writes:

Smartphones are now by far and away the communication, payment and information device of choice for consumers and enterprises. Sales are set to overtake those of traditional feature phones this year for the first time. However, the increasing complexity of the devices’ technology means that there’s a lot more that can go wrong, and make it harder for mobile retailers to identify potential problems – and it’s costing them millions per every year.

ExclusiveLast week at The Fonecast: 29th July 2013

Mark Bridge writes:

Google’s big announcement last week involved the company introducing Android v4.3 (as expected), launching a new Nexus 7 tablet (as expected) and also revealing a ‘Chromecast’ HDMI adaptor that’ll stream from most portable devices. That was more of a surprise.

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We interview James Atkins of UK-based smartphone manufacturer Kazam

Mark

Podcast - 29th November 2013

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In today's programme we’re talking to James Atkins, co-founder and Chief Marketing Officer of smartphone manufacturer Kazam.

The company launched earlier this year and has just announced its first seven Android-based handsets. James explains the story behind Kazam's creation, the company ethos, its product range and its plans for the future.

You can listen to the programme on our website audio player or by downloading the mp3 file. Alternatively, all our shows can be received automatically by subscribing free via iTunes, by using our RSS feed or on the Stitcher.com mobile app. It's also possible to follow us on Twitter, via RSS or on our Facebook page.

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