Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

RSS
123

Opinion Articles

Opinion

Is Microsoft about to back down from locking Windows Mobile 7 users into its Marketplace app store?

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating

Mark Bridge writes:

In this week’s podcast we talked about the ChevronWP7 ‘unlocking’ solution that allowed the installation of Windows Phone 7 applications without the need to use Microsoft’s Marketplace application store. Unlike previous Windows Mobile handsets, new WP7 devices can only add applications that are offered via the Microsoft Marketplace.

James expressed concerns that Microsoft’s decision risked alienating many people in the development community. (You can listen to the podcast here; the conversation about ChevronWP7 starts after around 12½ minutes).

The three developers behind Chevron WP7 have now removed the tool from their website after a discussion with Brandon Watson, Director of Developer Experience for Windows Phone 7. According to a statement on the ChevronWP7 website, “Brandon Watson has agreed to engage in further discussions with us about officially facilitating homebrew development on WP7. To fast-track discussions, we are discontinuing the unlocking tool effective immediately.”

In the podcast, we ended our discussion about Windows Phone 7 with Iain jokingly suggesting that Microsoft could open up this aspect of its OS as soon as next week… and James responding with a Q2 2011 prediction. However, given the speed of Brandon Watson’s intervention, perhaps Iain’s guess could be closer after all!

Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Recent Podcasts

ExclusiveCan Pac-Man teach maths?

Can mobile devices be used for game-based learning as part of the school curriculum?

This discussion was recorded in Barcelona during Mobile World Congress 2013 as part of Heroes of the Mobile Fringe. The panel was moderated by Russell Buckley with contributions from Vincent Hoogsteder of Distimo, Volker Hirsch of BlackBerry and Alina Vandenberghe of Pearson.

ExclusiveMedia is dead, long live media!

Traditional media is in a state of flux, with consumers changing their media consumption habits. User-generated content, piracy and the rise of mobile are presenting even more challenges.

But what does it mean for publishers and media owners?

ExclusiveThe week's mobile news headlines: from Google Keep to Apple's maps

Today's edition of The Fonecast takes a look at the top mobile-related news stories from the past week, including the new Google Keep app, Apple's mapping acquisition and Facebook's VoIP service.

We also cover the BlackBerry World application store, a new UK 4G survey from eBay, in-car connectivity and the recent Yahoo! purchase of Summly.

ExclusiveThe Coupon's Tale

Mobile has been called the new frontier in consumer loyalty. But exactly how can mobile technology be used to improve the customer experience in high-street shops?

To learn more, we've joined a discussion group moderated by Russell Buckley with contributions from Katie Lips, Coen van Breda, David Hueso, Troy Norcross and Priya Prakash.

ExclusiveMobile Monday London: Finance, Incubators and Accelerators

New businesses need more than just a good idea. They also need money. That's why the Mobile Monday London group chose 'Finance, Incubators and Accelerators' as the topic for its recent meeting.

This special report offers a variety of perspectives on business funding in a panel discussion with John Spindler, Alistair Hill, Nic Brisbourne, Sitar Teli, Michel Sabatier and Inma Martinez.

RSS
First2021222325272829Last

Follow thefonecast.com

Archive Calendar

«May 2026»
MonTueWedThuFriSatSun
27282930123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive