Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

RSS
123

Opinion Articles

Opinion

How long can Apple remain torn between two lovers?

Mark

Share:

Print

Rate article:

5.0
Rate this article:
5.0

Mark Bridge writes:

“Torn between two lovers, feeling like a fool, loving both of you is breaking all the rules”.

Mary McGregor sang those words in 1976 – and Apple would do well to bear them in mind today. Why?  Well, Rick Astley is to blame for it all.

Oh, alright, Rick’s not personally involved. It’s worm-writer ikee, along with the people who’ve followed him in creating security threats for the Apple iPhone. But why am I invoking the lyrics of Mary McGregor?

It’s because Apple has two loves... and it may be struggling to choose between them. It loves its customers. My, how it loves its customers. When Apple opened a shop in Brighton, the staff applauded me when I walked in. (No, I don’t think they recognised me from my podcasting fame; they were applauding everyone). But Apple also loves its application store. In fact, it spends most of its TV ads promoting other people’s software.

And that’s where the problem starts. Apple likes to keep things in the app store locked down. Some iPhone customers like things a little more open, which is why they jailbreak their phones. And those jailbroken phones are susceptible to viruses and worms (especially if users don’t change their default passwords).

Where’s the anti-virus software for the Apple iPhone?  Nowhere. That’s because Apple’s software development kit doesn’t let programs interfere with other programs. Unfortunately anti-virus software needs to look at everything – which is why you won’t find any anti-virus software for iPhones at the moment.

Now, you could argue – and Apple probably would argue – that unmolested iPhones (or ‘jailed’ iPhones, I suppose) don’t have any security issues. That certainly seems to be the case at the moment. It’s a reasonable point.

But we’re moving into a time where an increasing number of iPhones are being sold. And that means an increasing number of second-hand iPhones on the market. Which means there’ll be even more jailbreaking going on - and more people with potentially vulnerable Apple devices.

One solution would be for a security company to create software that protects jailbroken iPhones. But another – and surely a better answer – would be for Apple to concentrate on its customer love and find a way of authorising an iPhone security solution that would work with all its mobile phones. Because I can’t believe it’ll be too long before someone creates a virus that’ll work on an unmodified iPhone. And when that happens, Apple risks losing both of its lovers.

Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Recent Podcasts

ExclusivePodcast - 18th April 2012

This week's podcast covers Nokia's results warning, Sony's planned reorganisation, the EC's mobile payment investigation and much more. Join Iain, James and Mark for another entertaining look at the mobile phone industry.

ExclusivePodcast - 11th April 2012

There are two billion-dollar deals in this week's show, with Facebook acquiring Instagram and AOL selling hundeds of patents to Microsoft. In addition, we discuss the rest of the mobile industry headlines - from security to virtual reality.

ExclusivePodcast - 6th April 2012

We talk to Jens Lauritzson of Flexion about making money from applications and encouraging consumers to find new apps. Flexion can 'wrap' applications to take care of billing, DRM and storefront integration.

ExclusivePodcast - 4th April 2012

Iain Graham and James Rosewell look back at the top mobile industry stories from the past seven days - including RIM's BlackBerry plans and the EC's new roaming regulations.

RSS
First3435363739414243Last

Follow thefonecast.com

Archive Calendar

«May 2026»
MonTueWedThuFriSatSun
27282930123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive