Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

RSS
123

Opinion Articles

Opinion

Nokia can't stop talking - even when there’s nothing to say

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating

Mark Bridge writes:

I still have my Nokia 2110. When the world is taken over by cockroaches and the MRSA bug, my Nokia 2110 will still be in working order. The MRSA-infected cockroaches will probably use it to build their own cellular network.

I loved the Nokia Communicator. It was a real game-changer, a device that paved the way for today’s smartphones.

I went to the press conference at Mobile World Congress where I was wowed by the Nokia 808 PureView, a phone that’ll take 38-megapixel photos. Never mind clever lenses, this baby can almost zoom in to an atomic level.

I enjoy hearing from that Nokia. The Nokia of innovation.

But there’s another Nokia. Dull Nokia. Corporate Nokia. Gauche Nokia. The Nokia that sent me this week’s press release.

With a little help from Microsoft it’s now starting to catch up with Android and Apple devices. Or, to quote the headline, “Nokia Lumia drives further ecosystem momentum with new app partnerships announced at CTIA”.

Excuse me for a moment while I recover from being underwhelmed.

What are those “new partnerships and app updates across key consumer verticals”, you ask?

A PGA app, already out on iOS and Android. It’s coming to Nokia Lumia smartphones at the end of June.

ESPN. Already available on iOS and Android.

Angry Birds. Already available just about everywhere else, from theme parks to t-shirts. Now coming to Windows Phone.

Groupon. PayPal. AOL entertainment. All on their way.

Now, I know that Nokia’s Lumia smartphones have only been available for the last six months.

But there’s really no need to say this stuff. All it’s doing is emphasising its competitors’ lead. “You know all those cool apps that are already available elsewhere?  Well, we’re going to get them soon as well”.

And then yesterday I saw John Pope engaging Tomi Ahonen on Twitter. Tomi, in case you didn’t know, is an author and consultant who’s often critical of Nokia. John is Nokia’s Director of Communications. John took issue with Tomi’s description of Nokia CEO Stephen Elop as having “admitted” a number of issues.

Now, I’m no social media expert - but I’d say this is another of those times that “the better part of valour is discretion”, to quote Shakespeare.

I want to hear more from Nokia. But when Nokia doesn’t have anything much to say, it needs to keep quiet.

Comments

Collapse Expand Comments (0)
You don't have permission to post comments.

Recent Podcasts

ExclusivePodcast - 4th June 2008

This week in The Fonecast we interview Quore MD Ronojay Nag. In addition, there's the usual look at industry news and rumours from the last 7 days, plus a review of the Sony Ericsson Z555i.

ExclusivePodcast - 28th May 2008

In this week’s edition of The Fonecast we take an extended look at the week's industry news headlines and gossip, including Arun Sarin's departure from Vodafone and 3's termination charge appeal. Plus we also find time to review the Samsung F490 widescreen mobile phone.

ExclusivePodcast - 21st May 2008

This week’s edition of The Fonecast includes our regular look at industry news headlines and gossip from the last 7 days. Mobile News editorial director Ian White talks about a press release that’s been troubling him, plus there's a preview of the Motorola MOTO Z10 video-focussed smartphone.

ExclusivePodcast - 14th May 2008

On The Fonecast this week, Faisal Sheikh talks to Iain Graham about his new "Love Your Mobile" TV show. We take our usual look at the week's industry news headlines, plus there's a preview of the HTC Touch Diamond smartphone.

ExclusivePodcast - 7th May 2008

In this week's edition of The Fonecast you’ll hear an interview with Shaun Gregory, the UK CEO of Blyk, about the company’s achievements and its plans. The team also takes its usual look at the latest mobile news headlines, plus there’s a quick review of the new Nokia 6600 slide.

RSS
First8788899092949596Last

Follow thefonecast.com

Archive Calendar

«May 2026»
MonTueWedThuFriSatSun
27282930123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive