A group of mobile content providers, including Flycell, Glomobi, Mobilefunster, Thumbplay and WebAMG Holdings, along with marketing affiliate Glispa and aggregator Motricity, have agreed to settle a number of class action lawsuits against them, involving claims that these companies charged customers for 'mobile content' without authorisation. In a statement, the plaintiff's law firm notes that "each of the defendants has denied any wrongful conduct, and the settlement is in no way a judgment or ruling by the Court that the defendants did anything wrong."
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News Corp., the media company run by Rupert Murdoch, is reported to be considering the sale of its Fox Mobile Group businesses. Fox Mobile includes Jamster, which offers ringtones and other mobile content via the Jamba brand. News Corp took control of Jamster in 2006 and bought it in 2008.
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The UK is leading the way in mobile commerce, according to a new report from the Mobile Marketing Association. A new report from the MMA and its research partner Lightspeed Research reveals that 19% of UK consumers currently participate in mobile commerce, followed by 13% of Germans and 9% of French. Purchasing on mobile phones is led by 18 to 34-year-olds; 29% of UK consumers, 21% of German and 15% of French consumers were in this age group.
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Digital marketing intelligence agency comScore has released data that shows almost a quarter of mobile phone users in Europe listen to music on their handsets; a total of 54 million people in the UK, France, Germany, Italy and Spain. Of those 54 million music consumers in the EU5 countries, 42% have a smartphone (compared to a 25% average amongst all mobile users).
Spain has the most mobile music lovers; 30% of mobile users. Germany follows and the UK is in third place with 22.6% penetration. As a contrast, usage in the USA is just 13.2% of the mobile population.
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The Mobile Marketing Association and Luth Research have published research that shows about a fifth of US adult mobile phone owners have used their handsets for shopping (mobile commerce or 'm-commerce') in the last month.
It's defining mobile commerce as "the one- or two-way exchange of value facilitated by a mobile consumer electronic device, which is enabled by wireless technologies and communication networks."
The new survey found that 17% of respondents used their mobile phone to purchase applications, ringtones and other digital content. 6% used their phone to receive coupons or discounts and 6% used their mobile phone to purchase physical goods or non-mobile content/services.
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