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UK advertising watchdog says Tesco Mobile ads were offensive

UK advertising watchdog says Tesco Mobile ads were offensive

The Advertising Standards Authority has ruled that a number of recent Tesco Mobile advertisements were likely to cause "serious and widespread offence".

Newspaper ads, digital outdoor posters and a Twitter post were investigated after 52 complaints.
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Samsung renames its mobile business

Samsung renames its mobile business

No longer 'Mobile Communications' but MX (Mobile eXperience)

Samsung Electronics has renamed its mobile business, describing this as "the start of a new chapter to accelerate innovation to offer more personalized experiences to its users".
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Currys brand to replace Carphone Warehouse name

Currys brand to replace Carphone Warehouse name

Dixons, PC World and Team Knowhow also disappear

Technology retailer Dixons Carphone plc is going to rebrand its Currys PC World, Carphone Warehouse, Team Knowhow and Dixons Carphone operations. From October 2021, the Currys name will be used across the business.
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Alcatel Onetouch becomes simply 'Alcatel'

Alcatel Onetouch becomes simply 'Alcatel'

Mobile phone brand Alcatel Onetouch, part of Hong Kong-based TCL Communication, is changing its name to just ‘Alcatel’.

The company says it is simplifying its name, simplifying its message and streamlining its devices.

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'Orange Wednesdays' cinema deal to end in February 2015

'Orange Wednesdays' cinema deal to end in February 2015

EE’s ‘Orange Wednesdays’ two-for-one cinema ticket deal will end next year.

The offer, which was launched by Orange ten years ago before becoming known as ‘EE Wednesdays’ after Orange and T-Mobile merged, is due to close on 25th February 2015.

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Opinion Articles

How AI technology is transforming the smartphone experience

How AI technology is transforming the smartphone experience

From improved performance to personalized recommendations, AI is enhancing the functionality and usability of smartphones for users

By incorporating advanced algorithms and machine learning capabilities, AI can help to optimize a smartphone's performance, providing users with a faster, more efficient and user-friendly experience.
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Whatever happened to all my tech?

Whatever happened to all my tech?

Mark Bridge revisits his mobile technology reviews

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.
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Predictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

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Kapture review: the audio-recording wristband

Kapture review: the audio-recording wristband

A 'recording watch' that links to your smartphone

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Author: The Fonecast
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Article rating: 4.0
Making mobile websites work better

Making mobile websites work better

Device detection and responsive design explained

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

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Article rating: 4.0
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Recent Podcasts

Podcast - 12th December 2006

This week in a double length episode the team provide top tips for 2007, review the W950i and Motorokr 6 plus take a look at the latest news as well as reviewing mobile software Zuma and Flurry.

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Podcast - 5th December 2006

This week the guys review a smart new phone from Emblaze, take a look at Nokias new offerings, provide advice on Christmas mobile related presents and review GP Bikes 3D and Mobiola WebCam software.

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Podcast - 27th November 2006

This week the team ask "What's happening at 3?", review the Samsung Z560 and the T-Mobile Sidekick 3. Plus take a look at Opera Mini v2, Sherlock Holmes game and comment on the latest news stories.

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Podcast - 20th November 2006

This week along side the usual news on the mobile industry the team look at the X-Series from 3, the new chocolate phone from LG, debate the future of mobile advertising and look at an address book backup service from ZYB.com and have a bit of fun with Diner Dash.

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Podcast - 13th November 2006

This week the team debate the launch date and iPod functionality of Apples forthcoming iPhone, review the Sony Ericsson Z558i with touch screen, take a look at the credit card sized P310 from Samsung and some new software that transfers DVDs to your mobile in 2 clicks, plus South Park has come to the mobile in the form of an interactive game.

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