Latest Podcast



Featured Articles

Ofcom says mobile contracts should ditch inflation-related price rises

Ofcom says mobile contracts should ditch inflation-related price rises

UK telecoms regulator Ofcom wants to ban inflation-related rises in phone and broadband contracts. Instead, it says any potential mid-contract price rises should be set out in pounds and pence.
Author: The Fonecast
0 Comments
Article rating: No rating

Global smartphone market is set for recovery, says new forecast

A new forecast from research specialists Canalys shows the smartphone market is set to recover next year. Worldwide shipments declined by 12% last year but that decline is expected to slow to 5% this year.
Author: The Fonecast
0 Comments
Article rating: No rating
Vodafone and Three plan to merge their UK businesses

Vodafone and Three plan to merge their UK businesses

New Hutchison/Vodafone network would be biggest UK operator

Vodafone Group plc and CK Hutchison Group Telecom Holdings Limited have agreed to combine their UK telecommunication businesses, respectively Vodafone UK and Three UK. The merger will create a large new network operator to compete with Virgin Media O2 and EE.
Author: The Fonecast
0 Comments
Article rating: No rating

UK mobile payment service Paym to close in March 2023

UK mobile payment service Paym will close on 7th March 2023. The service, which allowed users to make and receive payments using their mobile phone numbers, was launched in 2014.
Author: The Fonecast
0 Comments
Article rating: No rating
Qualcomm legal action moves forward in the UK

Qualcomm legal action moves forward in the UK

Which? seeks payout for Samsung and Apple smartphone owners

Consumer protection organisation Which? has been given permission by the UK's Competition Appeal Tribunal to represent Apple and Samsung smartphone buyers in a legal case against chip manufacturer Qualcomm.
Author: The Fonecast
0 Comments
Article rating: No rating
RSS

Opinion Articles

Thursday, September 17, 2009

The landline phone may be fading... but its number still remains

Mark Bridge writes:

In last weekend’s Sunday Times, Ali Hussain asked "Is this the end for the landline phone?"

He pointed out that the average mobile bill almost halved between 2003 and 2008, while landline bills fell by less than a fifth – which has meant the average mobile bill is now lower than the average landline bill. He went on to list fibre-optic broadband, mobile broadband, mobile calls, VoIP calls and satellite phones as alternatives to using fixed-line phones.

If only life were that simple. Yes, there are alternatives to fixed-line phones... but there always have been. And some of the alternatives aren't all that practical.

First of all, mobile data costs haven’t fallen as dramatically as call costs. Sure, they’re on their way down – but out-of-bundle data usage can be painfully expensive. As can sat-phone calls.

Secondly, mobile data speeds still struggle to catch most home broadband services. And having a landline phone also guarantees you 100% coverage for calls, something even a femtocell can't always promise.

But I think the real reason the landline phone isn’t dead yet is trust. Stick a mobile number on the side of your trade van – especially if you use magnetic signage – and many people will label you a fly-by-night. Print a mobile number on your business card without adding a landline and you might as well print it on toilet paper, according to some business people. It's one of the reasons (apart from cost) that non-geographic numbers are unpopular. No landline equates to "no fixed abode".

Much of this trust and mistrust is misplaced, mind you. Skype is one of many telecom companies that’ll sell you a geographical ‘landline’ number without you needing to even set foot in your chosen town. I can have a virtual office in central London – and San Francisco – without getting out of bed. Yet we still trust landlines ahead of mobiles.

Having said all that, most of today’s first-time mobile buyers don’t think of telephone lines as things to trust. Instead they're a barely-necessary utility. And before too long we won’t be dragging numbers around with us, either. We’ll have dot.tel domains or something similar that’ll route calls to our chosen device wherever we are and whatever we're using.

Even at that point, the landline phone won’t reach the end of the line. (Sorry, couldn’t resist it). But it will become invisible. And that’s something the mobile phone companies need to be ready for as well. Meanwhile, the landline has definitely faded - but, like the Cheshire Cat's smile - its number remains.

Reliant Regal van

 

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Categories: OpinionNumber of views: 9630

Tags:

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Recent Podcasts

From higher licence fees to lower roaming charges... and much more mobile industry news

Podcast - 16th October 2013

Product news in today's podcast includes Samsung's curved-screen smartphone, an HTC phablet and an update for Windows Phone 8.

We're also talking about malware, roaming charges, Ofcom's licence fees, a drop in mobile revenue, BT's MVNO and a project that sounds... well... silly.

Author: The Fonecast
0 Comments
Article rating: No rating

The ups and downs of the mobile telecoms industry

Podcast - 9th October 2013

In today's podcast: Samsung's profit, UK mobile ad spending and Vertu's smartphone range are all increasing.

Meanwhile HTC's profit and the proportion of children with mobile phones are both going down. Discover the background to these news stories - and plenty more - in our regular weekly broadcast.

Author: The Fonecast
0 Comments
Article rating: No rating

Accidental app purchases, increasing in-train coverage, Amazon announcements and much more

Podcast - 2nd October 2013

Today's podcast starts with a gentle warning to app developers from the Office of Fair Trading.

We then move on to Amazon's new tablets, HTC's sale of its Beats Electronics stake, Twitter's emergency alerts, UK government plans to improve mobile broadband on trains, customer complaints and the growth in adult content for mobile devices.

Author: The Fonecast
0 Comments
Article rating: No rating

The future of ring-back tones: we talk to Florent Stroppa of OnMobile

Podcast - 27th September 2013

Ring-back tones offers consumers yet another way to customise their mobile phone service. Yet despite this - and the revenue opportunities that can be generated - many network operators don't provide ring-back tones.

In today's special feature we talk to Florent Stroppa of OnMobile to discover why the UK doesn't really seem to be bothered about ring-back tones... and whether the next-generation of interactive ring-back services could change this.

Author: The Fonecast
0 Comments
Article rating: No rating

Two tablets for Microsoft, one tablet for Tesco... and a headache for BlackBerry

Podcast - 25th September 2013

There are big changes on the horizon at BlackBerry. We talk about the company's potential future and also look at the recent tablet announcements from Microsoft and Tesco... plus the rest of the week's mobile news.

There's also a special report from IAB2013 about the sometimes awkward relationship between mobile devices and the television industry.

Author: The Fonecast
0 Comments
Article rating: No rating
RSS
First1213141517192021Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«June 2024»
MonTueWedThuFriSatSun
272829303112
3456789
10111213141516
17181920212223
24252627282930
1234567

Archive

Terms Of Use | Privacy Statement