Latest Podcast



Featured Articles

Saturday, June 22, 2013

Younger mobile users value data more than text or voice

A report published by research firm Analysys Mason this week shows that younger mobile users (aged 18 to 34) favour data services much more than older consumers. It notes that more than 40% of these young smartphone owners use IP-based messaging, compared to 20% of users aged 65 and over. In the UK, 53% of 18-24 year olds are using IP-based messaging services.

The Connected Consumer Survey 2013 report contacted over 6,600 consumers aged 18+ in France, Germany, Poland, Spain, the UK and the USA.

When it came to SMS text messaging, 91% of 18-34 year olds used the service but only 67% of those aged 65 and over.

Choosing a new mobile service also revealed an age divide. When asked what they’d want from their next mobile provider, ‘more data’ was a bigger factor than ‘more messaging’ or ‘more voice’ in the 18-34 age-group, yet ‘more voice’ was a bigger factor than ‘more data’ in every other age segment.

Stephen Sale, author of the report and Principal Analyst for the Voice and Messaging research programme at Analysys Mason, said “Operators will note that despite the high penetration levels of IP-based alternatives, full messaging service substitution has not yet occurred. Operators should continue to embed the use of SMS in customers’ behaviour, particularly with younger users, by offering unlimited messaging plans. However, such initiatives should be undertaken alongside a review of the messaging feature set and any related initiatives such as RCS or telco OTT services. Additionally, the low penetration rates of VoIP services favour operators, but they cannot afford to be complacent. Following on from Skype, Facebook and Google are making advances in this area, and Microsoft is also expected to make aggressive moves later this year. Operators must ensure they are proactive with changes to pricing structures and the core feature set.”

Print
Author: The Fonecast
0 Comments
Rate this article:
No rating

Leave a comment

This form collects your name, email, IP address and content so that we can keep track of the comments placed on the website. For more info check our Privacy Policy and Terms Of Use where you will get more info on where, how and why we store your data.
Add comment

Opinion Articles

How AI technology is transforming the smartphone experience

How AI technology is transforming the smartphone experience

From improved performance to personalized recommendations, AI is enhancing the functionality and usability of smartphones for users

By incorporating advanced algorithms and machine learning capabilities, AI can help to optimize a smartphone's performance, providing users with a faster, more efficient and user-friendly experience.
Author: The Fonecast
0 Comments
Article rating: No rating
Whatever happened to all my tech?

Whatever happened to all my tech?

Mark Bridge revisits his mobile technology reviews

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.
Author: The Fonecast
0 Comments
Article rating: No rating

Predictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Author: The Fonecast
0 Comments
Article rating: No rating
Kapture review: the audio-recording wristband

Kapture review: the audio-recording wristband

A 'recording watch' that links to your smartphone

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Author: The Fonecast
4 Comments
Article rating: 4.0
Making mobile websites work better

Making mobile websites work better

Device detection and responsive design explained

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

Author: The Fonecast
1 Comments
Article rating: 4.0
RSS
135678910Last

Recent Podcasts

A week of mobile industry news, from UK 'not spot' coverage proposals to Microsoft's new non-Nokia smartphone

Podcast - 12th November 2014

This week's podcast begins with a heated discussion about the UK government's consultation about improving mobile phone coverage.

Iain, James and Mark then move on to talk about over-the-top voice services, mobile internet usage, patent deals, the UK's next spectrum auction and wearable technology.

Author: The Fonecast
0 Comments
Article rating: No rating

Talking about mobile ticketing with Ashley Murdoch of Corethree

Podcast - 7th November 2014

Leaving your wallet at home and going shopping with nothing more than your mobile phone is still a science-fiction vision of the future.

But it's getting much closer to reality, thanks to a UK-based company called Corethree. They're currently working with a number of public transport operators and have brought mobile tickets to a wide range of smartphones.

Author: The Fonecast
0 Comments
Article rating: 5.0

New products from Microsoft, Samsung and Huawei... plus the rest of the week's news

Podcast - 5th November 2014

The new Microsoft Band, the Samsung Galaxy A smartphones and the Huawei Honor 6 are all discussed in this week's podcast.

We also look at some of the mobile industry's other big stories, including Amazon UK's mobile phone deals, the Lenovo purchase of Motorola Mobility, LG's quarterly results and the anticipated increase in WiFi hotspots.

Author: The Fonecast
0 Comments
Article rating: No rating

Big numbers for EE, Apple, smartwatches and the Internet of Things

Podcast - 29th October 2014

We start this week's podcast with news that EE now has the largest 4G customer base in Europe, with 5.6 million UK connections.

There's also talk about a new DIY product for the Internet of Things, the disappearance of Nokia branded smartphones, quarterly results for Apple, increasing M2M connections and a growing market for smartwatches.

Author: The Fonecast
0 Comments
Article rating: No rating

The latest UK mobile industry podcast, including new devices from Apple, Google and will.i.am

Podcast - 22nd October 2014

The new Apple iPad tablets, Google's latest Nexus devices, Android Lollipop, wearable tech from will.i.am and the world's slimmest smartphone all feature in this week's podcast.

We're also talking about free mobile data for Christmas, 4.5G technology being rolled out in the UK, 5G technology being tested in South Korea, the end of an era for webOS and video messages that self-destruct.

Author: The Fonecast
0 Comments
Article rating: 5.0
RSS
135678910Last

Follow thefonecast.com

Twitter @TheFonecast RSS podcast feed
Find us on Facebook Subscribe free via iTunes

Archive Calendar

«March 2024»
MonTueWedThuFriSatSun
26272829123
45678910
11121314151617
18192021222324
25262728293031
1234567

Archive

Terms Of Use | Privacy Statement