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Monday, August 9, 2010

Carnival of the Mobilists #234

Mark Bridge writes:

Welcome to TheFonecast.com for this week’s Carnival of the Mobilists, an itinerant online publication that contains the best mobile-focussed writing from the previous seven days.

The summer holidays may have reduced the quantity of online commentary for Carnival #234... but the quality remains unaffected.

Let’s start with my ‘Post of the Week’, written by Steven Hoober from Little Springs Design. He looks at the design of battery indicators on portable devices and explains why many are over-engineered. Such a tiny thing – yet so many ways to get it wrong!

Talking of batteries, Antoine RJ Wright has been asking what needs to happen before we all ditch our computers for mobile phones. Perhaps unsurprisingly, better battery life is at the top of the list.

Mobile technology’s been in the mainstream press too, with the security of BlackBerry devices being scrutinised by individuals and governments. C Enrique Ortiz has been taking a look at the implications of a BlackBerry ban in certain countries.

Ajit Jaokar has written an article about using wireless sensors in conjunction with Twitter and WordPress. The technology can be used to automatically post online updates in the event of a forest fire. Very clever.

And Judy Breck at Smart Mobs suggests we take app store growth predictions with a pinch of salt.

Time to take a break from all that reading. Peggy at MSearchGroove has produced a podcast that investigates how small businesses can benefit from mobile marketing – and why mobile marketing is a particularly good fit for small businesses. Given that the smallest businesses often have particularly good relationships with their customers, a permission-based mobile campaign can make a lot of sense.

I’ll conclude my list of entries with a recent post of ours about smart meters. It’s what would probably be called “Smart Meters 101” in the USA… but as we’re not there, we’ve called it “Everything you need to know about smart metering in the UK”. There's the choice of a podcast or a transcript depending on your preference.

You may have spotted a gap in the hosting schedule for Carnival of the Mobilists next week, which means there’s an opportunity for you (yes, you!) to step into the breach. Whether you’re a potential first-time host or a regular at CotM, have a word with Peggy Anne Salz and book yourself a place in history.

Well, that’s all from me. Thanks for calling into The Fonecast to read this week’s Carnival of the Mobilists. We at TheFonecast.com produce a free podcast for the UK mobile phone industry every week; you can find it on iTunes, you can pick it up from our RSS feed and you can listen or download from TheFonecast.com.

You can also follow us on your mobile phone; visit http://thefonecast.com and you’ll discover our sparkling new mobile website. Alternatively, text the word FONE to 07781482797 from your mobile phone and we'll send you a link by SMS. (Standard operator text and data charges apply).

Carnival of the Mobilists

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Opinion Articles

Google Nexus One: quarterback or cheerleader?

Mark Bridge writes:

Four months ago, Google unveiled a new way for consumers to buy an Android mobile phone. In fact, that’s pretty much what the first line of the press release said. The phone was the Nexus One and it was being sold online by Google.

You could buy it SIM-free or you could buy it with a contract – but you’d be buying it from Google’s online shop. You couldn’t buy it on a real high street.

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Why Marketers and Copywriters might actually 'need' an iPad... and soon

John Forde writes:

As I sit tapping away on a keyboard, here at 30,000 feet above the Atlantic, I can't help but think...

Thank God Arthur Summerfield got it all wrong.

See, Arthur was the U.S. Postmaster General for President 'Ike' Eisenhower. And in 1959, he boldly predicted...

"Before man reaches the moon, your mail will be delivered within hours from New York to Australia by guided missiles. We stand on the threshold of rocket mail."

Imagine. I'd hate to think what spam would look like, under those circumstances.

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Google Dictation - "I shall say this only once"

James Rosewell writes:

Back in January 2010 I wrote a brief review of the Google Nexus One that included my thoughts on the not-so-accurate voice dictation feature. From the marketing hype, I had expected to simply speak into the phone and a few seconds later my words would appear as a perfectly formed text message. The reality was somewhat disappointing. For all but the simplest short phrases it struggled to produce the intended words, making it inferior to even the touch-screen keyboard.

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The iPhone and its data are still uneasy bedfellows

Mark Bridge writes:

Being an optimistic cynic isn’t easy. But, hey, I do my best.

Which is why I smiled benignly when I heard this week that WiFi provider The Cloud was offering a free app to O2 iPhone users. It's a simple tool called FastConnect and it'll make it easy for those O2 customers to find free WiFi access via hotspots powered by (you guessed it!) The Cloud.

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Mobile payments could be on the way after all

Mark Bridge writes:

Cash is still king… but its days are numbered. That’s the message from a new report published this week by the Payments Council.

The Payments Council, which is a group of financial institutions that sets strategy for UK payments, has released ‘The Way We Pay 2010’. It shows how the last decade has seen a fall in the percentage of transactions using cash, from 73% in 1999 to 59% in 2009. In just five years time, cash transactions are expected to represent less than 50% – and a further fall to 45% is expected by 2019. Meanwhile, debit card spending in the UK rose from £65 billion in 1999 to £264bn in 2009.

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