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Sunday, September 11, 2011

This week at The Fonecast: 11th September 2011

Mark Bridge writes:

Welcome to this week's news summary from The Fonecast. Sorry it's late but I have a reasonably good excuse. On Friday I was in central London to meet Hans Eriksson of Bambuser. He was about to stream his life online for 24 hours, relying on social networking to find him off-beat attractions. You'll find our conversation on TheFonecast.com – and the results are at bambuserchallenge.tumblr.com

Anyway, to the rest of the week's news… and I’ll start with some international giants.

Yahoo! has ditched CEO Carol Bartz and has replaced her with current Chief Financial Officer Timothy Morse until a permanent chief executive is appointed. You won’t be surprised to learn that Carol’s unhappy.

Also in the USA, Google has acquired the Zagat Survey restaurant guide business. This may or may not be a big deal for the mobile industry, depending on what happens next.

And Twitter has reached 100 million active users worldwide, with 55 million of them using Twitter on mobile devices.

In the world of network operations, Vodafone has created an R&D centre in Silicon Valley, the O2 More mobile advertising service has acquired six million opted-in users, Everything Everywhere says it’ll upgrade mobile TV for its customers, Orange has introduced a mobile music streaming service, Telefónica is creating a new London-based Digital business unit and Three UK has been feeling a bit left out when it comes to mobile payments.

Meanwhile, mobile manufacturing appears to be dominated by legal issues at the moment. Samsung’s Galaxy Tab 10.1 remains banned from sale in Germany, while HTC has bought a number of patents from Google and is using them to fight Apple.

But it’s not all conflict. Microsoft has persuaded Acer and ViewSonic to license its patents, thereby covering their use of Android. And the software giant has promised that it won’t be long before Microsoft Word, Excel and PowerPoint find their way into Symbian Belle. (Which raises two questions: What has Android got to do with Microsoft? – and why would I buy a Windows Phone device if I can upgrade my old Nokia instead?)

When you’ve answered those, I’ll challenge you with one final question. If you wanted to promote a “light-hearted, positive and contemporary image of Christianity relevant to the Easter weekend”, what would you do?

The answer, if you’re Phones 4U, is that you’d create a cartoon of Jesus Christ and His Sacred Heart. You’d make sure it portrayed the Son of God winking and giving the thumbs-up sign – and you’d use it to advertise “Miraculous deals”.

This week the Advertising Standards Authority upheld a number of complaints against the ad, noting that it was likely to cause serious offence. Phones 4U has apologised and said it has no plans to run the ads again. Mind you, they’ve not specifically ruled out using other religious figures.

Stay ahead of the crowd by receiving this weekly news summary from TheFonecast.com by email. Simply click the ‘register’ link at the top right-hand corner of our website and enter your details.

If you use an iPod, iPhone or iPad - or you’re simply a fan of iTunes - it’s easy to find our weekly mobile industry podcasts. Click here to subscribe... or search for ‘The Fonecast’ in the iTunes store.
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Opinion Articles

Google Nexus One: quarterback or cheerleader?

Mark Bridge writes:

Four months ago, Google unveiled a new way for consumers to buy an Android mobile phone. In fact, that’s pretty much what the first line of the press release said. The phone was the Nexus One and it was being sold online by Google.

You could buy it SIM-free or you could buy it with a contract – but you’d be buying it from Google’s online shop. You couldn’t buy it on a real high street.

Author: The Fonecast
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Why Marketers and Copywriters might actually 'need' an iPad... and soon

John Forde writes:

As I sit tapping away on a keyboard, here at 30,000 feet above the Atlantic, I can't help but think...

Thank God Arthur Summerfield got it all wrong.

See, Arthur was the U.S. Postmaster General for President 'Ike' Eisenhower. And in 1959, he boldly predicted...

"Before man reaches the moon, your mail will be delivered within hours from New York to Australia by guided missiles. We stand on the threshold of rocket mail."

Imagine. I'd hate to think what spam would look like, under those circumstances.

Author: The Fonecast
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Google Dictation - "I shall say this only once"

James Rosewell writes:

Back in January 2010 I wrote a brief review of the Google Nexus One that included my thoughts on the not-so-accurate voice dictation feature. From the marketing hype, I had expected to simply speak into the phone and a few seconds later my words would appear as a perfectly formed text message. The reality was somewhat disappointing. For all but the simplest short phrases it struggled to produce the intended words, making it inferior to even the touch-screen keyboard.

Author: The Fonecast
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The iPhone and its data are still uneasy bedfellows

Mark Bridge writes:

Being an optimistic cynic isn’t easy. But, hey, I do my best.

Which is why I smiled benignly when I heard this week that WiFi provider The Cloud was offering a free app to O2 iPhone users. It's a simple tool called FastConnect and it'll make it easy for those O2 customers to find free WiFi access via hotspots powered by (you guessed it!) The Cloud.

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Mobile payments could be on the way after all

Mark Bridge writes:

Cash is still king… but its days are numbered. That’s the message from a new report published this week by the Payments Council.

The Payments Council, which is a group of financial institutions that sets strategy for UK payments, has released ‘The Way We Pay 2010’. It shows how the last decade has seen a fall in the percentage of transactions using cash, from 73% in 1999 to 59% in 2009. In just five years time, cash transactions are expected to represent less than 50% – and a further fall to 45% is expected by 2019. Meanwhile, debit card spending in the UK rose from £65 billion in 1999 to £264bn in 2009.

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