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Wednesday, July 14, 2010

Half of us don't know our partner's mobile phone number

Research from 'life assistance' company CPP, which provides a variety of advice, insurance and practical help, says we're increasingly relying on mobiles to replace our own memories.

23 million adult Britons – 47% of the population - can't remember their partner's mobile number by heart, 30 million (61%) have the same problem with their best friend's number and 22 million (45%) don't know their parents' mobile number.

However, 92% of adults are able to recall their home fixed-line number and 60% know their parents' landline.

It indicates a serious problem if mobile phones are lost, stolen or damaged. In fact, 67% of respondents said they were anxious about losing the numbers stored on their phones but only 43% had a written backup and even fewer – just 18% – have an electronic copy on their computer.

Michael Lynch from CPP said "Our research shows that people are so heavily reliant on their mobile phones, that they'd be lost without them. And even if not caught in an emergency situation, our research shows that four in 10 victims have admitted that they've lost contact with friends when they've lost or had their phones stolen."

CPP offers five tips for remembering telephone numbers:

Step 1: Visualise the number - picture the numbers in your head. Think about what they would look like, what colour they would be, what they would look like on a business card or in your handwriting.

Step 2: Recite the number out loud. Recite the number three times right away, and again in one minute. Recite them every few minutes out loud. Even create rhythm in the sequence of numbers to the tune of a well-known song.

Step 3: Practise dialling the number. Move the fingers in the way in which it would be used to dial the number while reciting the number.

Step 4: Group the numbers together. The human mind naturally remembers numbers better in groups of three and four.

Step 5: Look for personal associations with the numbers. Associate numbers to birthdays, ages, pin numbers or other things that are personal to you. Your mind will recall the numbers when the association is thought up.

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Opinion Articles

A Sure Signal from Vodafone

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Today I've been using my mobile phone at home. For many people that’s not an unusual thing to do – but it is for me because, around here, coverage indoors isn’t particularly good. Downstairs it’s previously been non-existent. But this morning everything changed.

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Physician uses cell phones to bring health care to the poor

Natalia Ardanza of voanews.com writes:

In Africa there is another use for mobile phones. Public Health workers in Kenya are now using mobile phones to gather health information from patients in remote areas and upload it to the internet for instant analysis at distant centers. And it is all happening thanks to Dr Joel Selanikio.

Author: The Fonecast
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Mark Bridge writes:

I remember a report from last year that said ‘non-smart’ touchscreen handsets – generally those without a popular operating system – would be bad news for mobile operators.

Conventional touchscreen smartphones tended to result in higher-than-average ARPU thanks to their early-adopting tech-loving users, their web-friendly browsers, their email programs, their app-friendly operating systems and their fast 3G connectivity. However, dumber touchscreen devices – those with a manufacturer’s own proprietary OS and perhaps a clumsier browser – could generate 23% less ARPU than smarter phones. So, if touchscreen dumbphones weren’t good for networks… and weren’t really good for consumers either… manufacturers wouldn’t really bother with them. Right?

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"Hello Nexus One" I say...

James Rosewell writes:

Mark’s been encouraging me to write an opinion piece on the Nexus One for the last few days and I’m finally putting fingers to keyboard to share my experiences. It’s taken so long because this phone has so many features. On a positive note I could go into details about the gorgeous screen, the Android Marketplace that will out-sell Apple’s over the next 18 months, the built-in satellite navigation service and the speedy processor that makes everything run smoothly in real time. Or on a less positive note, the touch screen keyboard that sucks (think carefully about this if you’re a heavy texter or emailer, it’s even worse than the original iPhone), the lack of ActiveSync for Calendars and Tasks, no support for WMA music files or the clunky zoom functions on the web browser.

However I’m going to focus on voice dictation. Nexus One is the first phone I’ve used with this feature.

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The Amazon Kindle prepares to fight the Apple iPhone and Tablet

Mark Bridge writes:

Here’s a curious thing. Firstly, Amazon creates the Kindle. It starts selling the Kindle in the USA with a mobile deal that lets users download electronic books and newspapers wherever they are. Then it starts selling the Kindle to us in the UK, although – hang on a moment – it’s not talking about a UK mobile deal. Instead it still seems to be ‘roaming’ from the AT&T network. Next comes the larger-screen Kindle DX – also roaming away when it reaches our shores. And now Amazon is talking about third-party downloadable applications for the Kindle. Yes, a mobile device with downloadable apps. Hold that thought; I’ll be returning to it.

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