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Thursday, November 25, 2010

Dual-branded Orange and T-Mobile stores open this week

Everything Everywhere has confirmed that six dual-branded Orange and T-Mobile stores will be opening this week in the UK as part of a trial scheme. The stores are located in Tooting, Palmers Green, Hertford, Bridgend, Weston super Mare and Dorchester.

Everything EverywhereEach of the three T-Mobile stores will have an Orange concession inside showcasing the best offers, plans and devices from Orange; similarly, the Orange stores will have a T-Mobile concession. Both brands will be displayed in the window, although the ‘host’ will be clearly identified.

In addition, Everything Everywhere will also be opening three new Orange franchises in Letchworth, Caerphilly and Leeds within the next few weeks. It follows a franchise pilot scheme in Bridlington run by Shebang. More franchises are expected to open next year.

Andrew Coull, VP of Retail at Everything Everywhere, said “Our 720 strong retail footprint is at the heart beat of Everything Everywhere and we are really excited about our growth plans. Both the franchise and dual branded trials give us an amazing opportunity to extend our reach into new places and importantly give our customers even more choice in existing locations.”

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Opinion Articles

Review: CAT Active Urban rugged phone case for iPhone 5 and 5s

Natasha Cooper writes:

As someone who has been through more iPhone screens than I’d like to remember, when I recently upgraded to an iPhone 5s I was keen to keep it in one piece - for a few months at least. Cue the new CAT Active Urban Phone Case, which claims to protect your phones from falls of up to 1.8 meters using a reinforced material that can also be found in protective equipment for motor bike riders.

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The Apple iPhone first appeared seven years ago

Mark Bridge writes:

In a way, it’s hard to believe that the first Apple iPhone wasn’t seen in public until this day seven years ago. It - and the trend towards one-piece smartphones with hardly any buttons - seems to have been with us for much longer.

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'Twas the week before Christmas, when all thro' the mobile industry
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