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Monday, December 3, 2012

Last week at The Fonecast: 3rd December 2012

Innovation, legislation and anticipation

Mark Bridge writes:

As the end of the year approaches, so the volume of ‘real news’ tends to reduce as it’s replaced by annual reviews and seasonal surveys. We’ll be joining in with our predictions for 2013 in a few weeks’ time... but first, here’s a look back at the biggest stories from the past seven days.

Nokia started the week by launching the Nokia Asha 205; a featurephone with a QWERTY keyboard and a dedicated Facebook button. It’s not the first ‘Facebook phone’ – I’d say 2008’s INQ1 took credit for that – but the presence of a physical Facebook key marks it out from the competition.

Musician, entrepreneur and technology lover will.i.am also had a product launch this week. The i.am+ foto.sosho (think ‘photo social’) fits on an iPhone 4 or 4S and offers a choice of different lenses as well as photo editing and sharing. Apparently the forthcoming iPhone 5 version will replace the camera sensor entirely.

In Spain, the country’s three main mobile network operators launched cross-network Rich Communication Services through the GSMA’s joyn brand, while Chevrolet in the USA planned to let Apple’s Siri voice-control technology link with its in-car entertainment system.

And dear old RIM maintained its “please wait for BlackBerry 10” campaign by releasing a new prototype device for application developers. Mind you, it also lost a patent ruling that could see Nokia blocking the sale of BlackBerry handsets in the UK, the USA and Canada. I’m expecting a licensing agreement before too long.

In addition, there was bad news for two men who’d run a UK marketing company called Tetrus Telecoms. Sending spam SMS messages resulted in them being fined a total of £440,000 by the UK Information Commissioner’s Office.

Finally to some of those end-of-year stories I mentioned. Business advisory firm Deloitte LLP has calculated that around £300 million of Christmas spending in the UK will be bought on smartphones, with a further £3.2 billion ‘influenced by’ smartphone use. Mobile search specialist Mobile Commerce has analysed the year’s top mobile search terms (Facebook, Google, YouTube) and the music tagging magicians at Shazam have used their technology to predict next year’s hits. Curiously, no-one from X Factor is on the list.

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Opinion Articles

World class, my a**e!

Iain Graham writes:

I recently had to, as a last resort, call the customer service department of a large communications company about a problem I currently have with a piece of equipment. I know I could have looked in the 150-page accompanying instruction manual but I haven't got half my life to spare! (as I mentioned in my previous blog piece on handsets!)

Businesses these days are telling us "Customer service has been outsourced to the Indian subcontinent and technologically streamlined in order to offer our customers a better, more efficient service"!

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Don’t be a not-so-early adopter

Mark Bridge writes:

So – you’re thinking about buying a new mobile phone. A smartphone. And yes, I mean a real smartphone, not just something with a touchscreen that looks nice.

I know, I know. You’re tempted by the iPhone. It’s all those apps, isn’t it?  100,000 and counting.

Yet Android is catching up. Admittedly it’s still got a long way to go to match that six-figure total… but the signs are certainly there.

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Probably the best Bluetooth headset brand in the world

Mark Bridge writes:

I really don’t want to make a habit of pointing at surveys and laughing – or even scratching my head in the kind of theatrical gesture used by Stan Laurel – but I should imagine there was some wry amusement at Strategy Analytics this week.

They’d been talking to car owners in Europe and the USA about their preferred brand for Bluetooth headsets and speakerphones. In the United States, 45% of respondents said Bose was their preferred brand. Excellent news for Bose. Excellent news for Bose stockists. Except...

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Movon MB80 Bluetooth handsfree wristband review

Mark Bridge writes:

I’m always on the lookout for technology that’ll make life easier. That’s one of the reasons the Movon MB80 caught my eye. It’s a Bluetooth handsfree unit that you wear on your wrist. The MB80 is designed for the times your phone’s not convenient and you don’t want to miss a call – but you also don’t want to wear a Bluetooth headset. Perhaps you’re playing sports or are out for an evening with friends. The Movon Bluetooth wristband rings or vibrates when someone calls – and then can be used as a handsfree loudspeaker.

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"Cancer" mobile phone headlines don't help anybody

James Rosewell writes:

"Mobile: new cancer alert" - The Daily Telegraph

The front page of Saturday's Telegraph led with the headline "Mobiles: new cancer alert" re-igniting fears about mobile phone usage. The centrepiece of the article is "a £20 million, decade long investigation, overseen by the World Health Organization (WHO) will publish evidence that heavy [mobile phone] users face a higher risk of developing brain tumors later in life". How should this topic be reported and what will it mean for our industry?

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