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Monday, April 23, 2012

Last week at The Fonecast: 23rd April 2012

Mark Bridge writes:

We’ve had a few sets of quarterly results in the past week. Let me summarise as best I can.

Qualcomm: doing very well, thank you.
Microsoft: pretty decent, although no-one’s talking much about phones.
Intel: not as good as before, although better than expected.
Nokia: sorry, we’ve lost a billion Euro. Well, we did warn you...

Now to the rest of the news, where there was more than a little déjà vu.

A new ad-funded virtual mobile network launched in the UK. Three years after Blyk moved away from running its UK MVNO, Ovivo Mobile has opened for pre-registrations. Good luck to CEO Dariush Zand and the rest of the company.

Meanwhile Barclaycard announced a stick-on NFC credit card for ‘mobile’ payments. It’ll turn any phone into a mobile wallet – which sounds a bit like the BOKU service we reported in February – but, unlike BOKU, there’s no software involved so it’ll turn pretty much anything into a mobile wallet. Cue much hilarity in the tech community.

In other instances of history repeating itself, Everything Everywhere announced plans to combine some of its Orange and T-Mobile shops into ‘Everything Everywhere’ stores while Motorola followed in the footsteps of HTC by preparing to close its cloud-based file storage.

Growth was reported in mobile advertising (hooray!) and mobile malware infections (boo!), with research also anticipating a dramatic increase in 4G mobile device shipments and mobile payment adoption.

In fact, it’s research I’ll end with. A study published by Everything Everywhere showed that 74% of British adults wanted to bring 4G technology to the country as soon as possible. However, it wasn’t faster mobile phone connections that most respondents looked forward to. It was the UK catching up with other countries and staying competitive.

Based on this, you could almost argue the UK government should subsidise the forthcoming UK 4G spectrum auction in order to help the economy. Perhaps someone at one of the networks would like to suggest that?

Start your week with a reminder of the latest mobile headlines. Simply register at TheFonecast.com by clicking the link at the top right-hand corner of our home page and we’ll send you this weekly news summary by email.

The Fonecast is sponsored by 51Degrees.mobi. More details about advertising and sponsorship opportunities are available on the About us section of our website.
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Opinion Articles

T-Mobile and Orange isn't a big deal

Mark Bridge writes:

It’s the telecoms industry deal of the year. T-Mobile and Orange form a joint venture. The UK’s "big five" networks (or "big four", depending on your predilection for Hutchison 3G UK) will now be a "big four" (or "big three", if you don’t include 3. Confused yet?)

Everyone has an opinion. On Tuesday I was asked for mine.

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Here’s one for the laydeez

Mark Bridge writes:

Once upon a time, I’d probably have described myself as a feminist. These days I probably wouldn’t. Not because my opinions have changed, just because I’ve realised there are a lot of women who’d argue that I can’t be a feminist because of my male undercarriage. And me, by birth and possibly by education, therefore being part of the problem – not part of the solution.

Right, disclaimer over. I’ll get to the point. You want a mobile phone that’ll appeal to men...

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Mobile phones cause brain tumours?

Mark Bridge writes:

Mobile phones fry your brain. That’s been a warning from some people pretty much since the first cellphones appeared. And although the mobile phone industry has changed and the technology has advanced, the warnings haven’t gone away.

Ten years ago, the Independent Expert Group on Mobile Phones was set up to look at concerns about the possible health effects from the use of mobile phones, base stations and transmitters.

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Enthusiasm is my enemy!

Mark Bridge writes:

Enthusiasm is one of the great intangible powers of the world. It’s attractive, it’s compelling and sometimes it’s dangerous. And – yes, I’m going to try to keep this relevant – it sells mobile phones.

I was reminded of this the other day when I read a Sunday Times article about Apple’s Steve Jobs.

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A Blyk day

Mark Bridge writes:

Marketing, not unlike football, is a funny old game. I don’t claim to be an expert in either… but every so often something happens that starts sowing the seeds of doubt in my mind. And no, I’m not thinking about Liverpool's penalty claims in Sunday’s game at Tottenham. I’m thinking about Blyk.

Here at The Fonecast, we like Blyk. They shook up the industry and worried some of the big names when they arrived with their youth-focussed virtual mobile network two years ago. We interviewed their MD Shaun Gregory in May last year. And now they’re quitting the MVNO game in favour of arranging advertising deals for networks.

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