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Saturday, June 22, 2013

Amazon and Argos are the UK’s most-visited mobile retail web sites

A new survey has listed the UK’s most popular online retailers according to the amount of visits from mobile devices. The IMRG-Experian Hitwise Mobile Hot Shops List puts Amazon UK in first place and Amazon.com third, giving them over 10% of all mobile visits to retail sites in April 2013. Argos was in second place with 2.3% of visits.

Comparing the mobile list with the Hitwise list of desktop visits shows very few differences, although Apple is notably absent from the mobile top 10.

James Murray, Digital Insight Manager for Experian Marketing Services, said “Technology is changing our lives and with smartphone penetration in the UK approaching 60% of the population, mobile shopping is rapidly expanding.  The brands that can provide a seamless experience for their customers regardless of device are the ones that are flourishing and it is no coincidence that there is significant overlap between the top 10 retailers from mobile visits and the top 10 of the Hot Shops list. This is also evidenced by leading providers like Apple, Orange, O2, Carphone Warehouse and 3Store rising up the list since last year. Overall online retail continues to grow at a considerable pace with UK Internet visits up 30% year-on-year for the first quarter of 2013. The UK now spends 10% of all time online shopping and the Hot Shops list remains an important barometer to measure where shoppers are going to make their retail purchases.”

According to the report, mobile commerce now accounts for 20% of the UK online retail market, having grown from less than 1% in 2010.

Top 10 mobile sites: IMRG-Experian Hitwise Mobile Hot Shops List

1 Amazon UK
2 Argos
3 Amazon.com
4 Next
5 Tesco
6 Debenhams
7 Marks & Spencer
8 ASOS
9 John Lewis
10 New Look

Top 10 desktop sites: IMRG-Experian Hitwise Hot Shops List

1 Amazon UK
2 Apple
3 Argos
4 Amazon.com
5 Next
6 Tesco
7 ASOS
8 Marks & Spencer
9 John Lewis
10 Debenhams
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Tags: uk research shopping payments internet

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Opinion Articles

MEF predictions: ten key mobile trends for 2014

MEF, the global trade association for companies engaged in mobile content and commerce, has revealed its mobile industry predictions for the next 12 months.

Its forecast combines insights from the group’s Global Board of Directors with research from the recent Global Mobile Consumer Survey.

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Top five mobile tech predictions for 2014 from Jasper Wireless

Macario Namie writes:

As the connected car phenomenon gains pace, 2014 will see global automotive firms embracing LTE. Machina Research predicts 90% of cars sold in 2020 will have some form of embedded connectivity – that connectivity roll-out continues strong in 2014 and LTE is pivotal to its long-term success.

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Last week at The Fonecast: 16th December 2013

A Happy Tranquil Christmas for HTC?

Mark Bridge writes:

HTC experienced a bit of Christmas cheer last week when the threat of a sales injunction against the HTC One mini smartphone and a number of other devices was lifted. Nokia had previously won a patent-related court case against HTC but it seems that a sales ban was deemed too harsh a penalty.

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Deutsche Telekom M2M predictions for 2014

Jürgen Hase writes:

Machine-to-machine communication (M2M) and the Internet of Things (IoT) run through all areas of life and work. Cars, cargo containers, parking spaces or even wristwatches and coffee cups – everything around us is on the verge of being connected.

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Last week at The Fonecast: 2nd December 2013

It's oh so quiet...

Mark Bridge writes:

It was a relatively quiet time for tech news last week, with many companies taking a day off to celebrate Thanksgiving in the USA and then planning for a present-buying retail frenzy on ‘Black Friday’. Today the focus on Christmas shopping moves online; a day that’s called either ‘Cyber Monday’ or ‘Mega Monday’ if you work for a news organisation.

Yet it wasn’t an entirely newsless week.

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