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Saturday, May 28, 2011

This week at The Fonecast: 28th May 2011

Mark Bridge writes:

It’s often said that timing is everything. Or is it size?  I’m never sure.

Both came into play this week as online giant Google announced the forthcoming launch of its much-rumoured mobile payment service. Expect Google Wallet to arrive on the Nexus S 4G in the USA this summer. Is it a big deal?  Bearing in mind the lack of any UK information, I’m inclined to think it’s less exciting than the launch of Quick Tap last week... or the US-based clearXchange partnership.

Anyway, there wasn’t much time for Google to bask in the glory of its announcement. PayPal, while not mentioning Google Wallet specifically, is taking legal action against Google and two Google employees who’d previously worked at PayPal. Mobile payments, trade secrets and breached contracts are on the agenda.

Let’s head to Cornwall, where there’s news of a happier partnership. Everything Everywhere and BT Wholesale are planning trials of 4G LTE mobile broadband later this year. If you live in the St Newlyn East area of Newquay, you could be looking at speeds of up to 100Mbps.

If, however, you live elsewhere, you’d be more likely to get 1.5Mbps. That’s what Ofcom reckons the average UK mobile broadband speed is on dongles and datacards.

It may not be close to the maximum possible - but it’s a darn sight better than GPRS, which was launched in the UK just ten years ago. Talking of improvements, the latest J.D. Power Mobile Phone Customer Satisfaction Study shows that mobile phone customers in the UK are more satisfied this year than they were in 2010. Tesco Mobile topped the chart for prepay and post-pay service.

Finally this week, some operating system news. Microsoft announced the details of Mango, its forthcoming Windows Phone OS update. Apparently there are 500 new features - and there’ll also be new manufacturers. Joining Microsoft’s new best friend Nokia will be Acer, Fujitsu and ZTE.

Meanwhile there’s good and bad news for Symbian. Bad news that the EC has closed down the multi-million pound SYMBEOSE Symbian-based development project - but good news that Nokia will support Symbian until 2016 at the very earliest. Anyone splashing out 800 Euro on the brand new gold-plated Nokia Oro will undoubtedly be reassured.


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Opinion Articles

Sponsor our coverage of Mobile World Congress 2014

Mark Bridge writes:

Would you like to be part of our Mobile World Congress coverage?

Mobile World Congress is Europe’s biggest mobile communications industry show. It runs from 24th - 27th February next year in Barcelona and is expected to welcome over 70,000 attendees and around 2,000 exhibitors.

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Ruthless logic is revolutionary: we talk smartphones and customers with Kazam

Interview with Chief Marketing Officer James Atkins

Mark Bridge writes:

Earlier this month, London-based smartphone company Kazam announced seven new Android handsets. That's pretty impressive... and is an even more noteworthy feat when you consider the company didn't even exist at the beginning of the year.

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Printed interactive Bluetooth-enabled books and posters are just around the corner

Mark Bridge writes:

Imagine books that could automatically link with your tablet as you touched the pages. Or posters that reacted to your fingertips and displayed the results on your smartphone. It seems this kind of Bluetooth-enabled interactivity is just around the corner, thanks to tiny low-power processors and a patented printing process that doesn’t require specialised equipment.

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Banking on good customer service?

How mobile technology is changing the banking sector

The future of customer service is to bridge the gap between the smart consumer with the smartphone and the bank holding his or her financial assets. Even though mobile applications are becoming increasingly powerful customer touch points, many banks are failing to leverage them in order to engage with consumers.

Mandip Shergill, Account Executive at Genesys, looks at how banks can maintain and strengthen the customer relationship in the mobile channel.

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Facebook is a mobile company – are you?

Ashley Gilmour writes:

A quick fact: nearly half of Facebook’s advertising revenue now stems from mobile ads.

That’s right – of the social network’s $1.8 billion (£1.1 billion) generated in the third quarter of 2013, 49% of it was made up of mobile advertising revenue. Last year, the channel represented only 14%.

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