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Saturday, April 9, 2011

This week at The Fonecast: 9th April 2011

Mark Bridge writes:

We head into the weekend with the News of the World admitting voicemail hacking was more widespread than previously thought. Mobile networks had already made it much harder to access voicemail remotely… and now the NotW is saying sorry and preparing to pay compensation.

Talking of illicit activities, British police ‘on the beat’ have been given the ability to identify stolen mobile phones within seconds. Access to the National Mobile Phone Register has been added to the handheld computers used by thousands of officers, thanks to Recipero.

On to other partnerships now, and the biggest news of the week was Vodafone’s decision to sell its stake in French network SFR. What’ll this mean for its Verizon partnership in the USA?  Probably not much in the short-term, to be honest.

In Ireland, Telefonica O2 Ireland and the eircom Group announced a new mobile network sharing arrangement. And here in the UK, Everything Everywhere added another 3 MVNOs to its network. That’ll be a total of 21.

Facebook was talking technical this week. First came an announcement that it was moving to a mobile internet platform that would automatically tailor the appearance of its web site to suit the visiting phone – much like our own mobile site at thefonecast.com – and later in the week it revealed a new server centre in the USA.

Okay, let’s return to basics. Time for some sales figures. In the last few days we’ve seen research that emphasises the growth in ‘smart’ mobile technology. Worldwide cameraphone sales are expected to exceed 1 billion units this year… and almost half the world's new smartphones will be running Android by the end of next year.

Of course, all those smartphones won’t be much use without decent tariffs. This week The Carphone Warehouse stepped into the space already occupied by Three UK and giffgaff by introducing an unlimited internet tariff. At the moment it’s only available for purchases within the next month – but I’m hoping it’s a sign that the bigger networks might also be thinking of relaxing a bit. Well, you never know.


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Opinion Articles

Opportunities for media coverage and promotion at Mobile World Congress 2013

It’s heading towards that special time of the year when people prepare for a frantic few days of excitement, they get ready to exchange cards and they hope to glimpse a brand new star.

Yes, Christmas is over and everyone’s thinking about Mobile World Congress.

Author: The Fonecast
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Advertising gets truly personal with Pontis

Every mobile network customer can be offered an individually tailored deal

Mark Bridge writes:

Advertising is already personal. Browse online for certain products and services – perhaps a new camera, a car hire deal or a pair of jeans – and you’ll see the same items advertised when you visit other web sites.

Marketing technology company Pontis, based in the high-tech industrial zone of Ra'anana in central Israel, has a much more focussed perspective. It talks about a segment-of-one marketing approach… and it’s just started working with O2 in the UK.

Author: The Fonecast
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Top ten gadgets for 2013

Mark Bridge writes:

I’ve recently been talking to Theo Neumann from Wolverhampton City Radio about the top ten gadgets that are likely to hit the headlines in 2013. The most desirable, most likely to be talked about, most exciting… that kind of thing. Although my top 10 list isn’t entirely mobile-related, I thought it was worth sharing here.

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Are brands missing a trick with mobile?

Dave Katz writes:

It has been reported recently that consumer spend via mobile is on the increase this Christmas. Further confirmation has come from research indicating that 20% of the expected £4.6bn of total online shopping will be carried out using smartphones and tablets.

If consumers want to browse, research and purchase via mobile, then is it not something of a surprise that only 7% of adspend in the UK currently goes on mobile?

Author: The Fonecast
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Mobile phone industry predictions for 2013

Iain Graham, James Rosewell and Mark Bridge look into the future

Mark Bridge writes:

Predicting the future is easy. Making accurate predictions is more of a challenge. In our final podcast of 2012 we've provided a forecast for the mobile telecoms industry in 2013 - and we've also looked back at last year's expectations.

So... what do the three of us at TheFonecast.com expect from mobile phones and wireless technology next year?

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Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

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Looking back at February: from security scares to multiple MVNOs

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We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

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In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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