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Sunday, November 13, 2011

Last week at The Fonecast: 14th November 2011

Mark Bridge writes:

Flash is dead, HTML5 is the future. Okay, the next stage in the evolution of the mobile browser isn’t that clear – but a restructure at Adobe has pretty much marked the end of mobile Flash development.

Let’s get the rest of the week’s bad news out the way now. It seems Best Buy UK couldn’t convince enough people that its products were… well… best buys. That’s one suggestion after Best Buy Europe announced plans to close its eleven so-called ‘Big Box’ stores in the UK. Most staff are expected to be offered roles within The Carphone Warehouse – and we’ll see the Best Buy brand in some of those shops as well.

The Motorola Defy isn’t as tough as the company suggests, according to the Advertising Standards Authority. O2 UK isn’t selling the Nokia Lumia 800 Windows Phone handset in its shops. And applications from Apple’s App Store aren’t necessarily as safe as you might think.

Bad news also came for Nigel Cranswick, who was arrested after attempting the UK’s largest VAT fraud. Some might suggest that claiming a start-up turnover of almost £100 million per week was a bit of a giveaway.

Doing its best to give the UK an enthusiastic kick up the backside was eBay, which published a mobile manifesto in a bid to boost economic recovery. Equally enthusiastic about new technology was Bromley FC; it persuaded its footballers to have QR Codes shaved into their hair.

Huawei was another company coming high in the enthusiasm stakes, having announced plans for a European design centre in London – and Sir Richard Branson was announced as one of the new investors in mobile payment company Square Inc, although neither he nor Square has revealed the amount of investment involved.

I started by talking about HTML5 – and that’s where I’ll finish. Our feature report on Monday last week saw me talking to Carsten Mickeleit, the CEO of Cortado, about a new HTML5 client that offers desktop-type document access on a variety of mobile devices. Is HTML5 the future?  On the basis of what we’ve seen in the past few days, it’s certainly a big part of it.

Stay up-to-date by receiving this news summary by email every week. Simply register at TheFonecast.com by clicking the link at the top right-hand corner of our home page.
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Opinion Articles

Opportunities for media coverage and promotion at Mobile World Congress 2013

It’s heading towards that special time of the year when people prepare for a frantic few days of excitement, they get ready to exchange cards and they hope to glimpse a brand new star.

Yes, Christmas is over and everyone’s thinking about Mobile World Congress.

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Advertising gets truly personal with Pontis

Every mobile network customer can be offered an individually tailored deal

Mark Bridge writes:

Advertising is already personal. Browse online for certain products and services – perhaps a new camera, a car hire deal or a pair of jeans – and you’ll see the same items advertised when you visit other web sites.

Marketing technology company Pontis, based in the high-tech industrial zone of Ra'anana in central Israel, has a much more focussed perspective. It talks about a segment-of-one marketing approach… and it’s just started working with O2 in the UK.

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Top ten gadgets for 2013

Mark Bridge writes:

I’ve recently been talking to Theo Neumann from Wolverhampton City Radio about the top ten gadgets that are likely to hit the headlines in 2013. The most desirable, most likely to be talked about, most exciting… that kind of thing. Although my top 10 list isn’t entirely mobile-related, I thought it was worth sharing here.

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Are brands missing a trick with mobile?

Dave Katz writes:

It has been reported recently that consumer spend via mobile is on the increase this Christmas. Further confirmation has come from research indicating that 20% of the expected £4.6bn of total online shopping will be carried out using smartphones and tablets.

If consumers want to browse, research and purchase via mobile, then is it not something of a surprise that only 7% of adspend in the UK currently goes on mobile?

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Mobile phone industry predictions for 2013

Iain Graham, James Rosewell and Mark Bridge look into the future

Mark Bridge writes:

Predicting the future is easy. Making accurate predictions is more of a challenge. In our final podcast of 2012 we've provided a forecast for the mobile telecoms industry in 2013 - and we've also looked back at last year's expectations.

So... what do the three of us at TheFonecast.com expect from mobile phones and wireless technology next year?

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Reviewing our 2015 mobile industry predictions... and looking forward to 2016

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Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

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Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

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Looking back at February: from security scares to multiple MVNOs

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We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

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In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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