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Monday, April 15, 2013

Last week at The Fonecast: 15th April 2013

Going up...

Mark Bridge writes:

It’s claimed there’s recently been some dodgy equine activity in the mobile industry. No, I’m not talking about the dancing pony that promoted Three UK. I’m not even making lasagne jokes. I’m talking about the ‘Trojan horse’ threatening to monopolise the mobile marketplace.

That Trojan horse is the Android platform, according to a complaint to the European Commission… and those companies doing the complaining include Microsoft, Nokia and Oracle. They’re part of a coalition called FairSearch, describing Google’s distribution of Android as “predatory”. It’ll be interesting to see what happens next.

Sticking with legal activity, the UK’s Office of Fair Trading has launched an investigation to find out whether some free mobile applications and web-based games for children are breaking the law.

It’s not saying anyone is; it’s just checking because consumer protection law doesn’t allow products to include a ‘direct exhortation’ encouraging children to make a purchase. The results of its fact-finding are due to be published later this year.

In other news from the past seven days, a lot of things appear to be going up. Worldwide tablet shipments are expected to increase 38% this year, the number of mobile HTML5 browsers is forecast to rise by 87% this year and app downloads are already up by 11% since the end of 2012.

Also increasing is the UK’s spending on mobile advertising – up 148% to £526 million in 2012 – along with global spending on location-based ads.

4G data speeds are on the way up, too. EE says it’s going to double the speed and the capacity of its UK network, introducing maximum data speeds of over 80Mbps.

And one final increase: a large-screen smartphone from Samsung. This new ‘phablet’ is packing the biggest screen ever seen on a Samsung phone; bigger than the Galaxy S4 and the Note II. It’s equipped with a 6.3-inch display and is called the Samsung Mega. Yes, Mega. Well, with a screen that size it was hardly going to be subtle, was it?

Every Monday morning we summarise the past week’s mobile industry headlines in a newsletter that’s very much like this article. To receive it, simply register your email address at TheFonecast.com by clicking the link at the top right-hand corner of our home page.
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Opinion Articles

Free calls, free texts, free data: we talk to Dariush Zand of Ovivo Mobile

Mark Bridge writes:

The idea of a free mobile phone network is a dream for many consumers – and potentially a nightmare for traditional mobile operators. Most notably we saw Blyk launch an ad-funded network in the UK five years ago, with the MVNO closing in 2009 as the company’s business model changed.

In this week’s podcast feature I’ve been talking to someone who’s just launched a brand new mobile service that’s giving away calls, text messages and data in return for advertising. The company is Ovivo Mobile, it launched last month and it’s currently targeting students to sign up.

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Doro PhoneEasy 515 review

Mark Bridge writes:

This was going to be my best-ever mobile phone review... and I wasn’t even going to use the handset. But all my plans fell apart because my mother wouldn’t let me do it.

Don’t get me wrong, I hadn’t planned an elaborate ‘theatre-not-journalism’ piece of creative writing and I’m not tied to anyone’s apron strings. I was going to give mum a mobile phone to test.

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Cortado brings mobile device management to its cloud desktop service

Mark Bridge writes:

Cortado was founded in 1999 as ‘ThinPrint’, with the company’s expansion beyond wireless printing leading it to change its name.

This week it’s expanded even further, combining its cloud desktop services with mobile device management. The result is Cortado Corporate Server 6.0, a new service that enables organisations to offer their staff secure, managed mobile access to corporate files.

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Last week at The Fonecast: tell 'em about the money, honey

Mark Bridge writes:

As summer approaches, so the media’s interest in mobile phone roaming increases. Once again, the maximum price of calls and texts when abroad in Europe is falling – but this year there’s something different on the horizon. The European parliament has just approved the EU’s plans to introduce a price cap for mobile data... and in a couple of years’ time we’ll be able to choose a completely separate network to help cut roaming costs.

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Is Facebook killing SMS?

Mark Bridge writes:

Facebook is killing off SMS traffic and SMS revenue for mobile networks, according to a new research note from Strand Consult. It says the ‘golden days’ of messaging growth are over as consumers increasingly use Facebook to keep in touch.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

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