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Monday, April 15, 2013

Last week at The Fonecast: 15th April 2013

Going up...

Mark Bridge writes:

It’s claimed there’s recently been some dodgy equine activity in the mobile industry. No, I’m not talking about the dancing pony that promoted Three UK. I’m not even making lasagne jokes. I’m talking about the ‘Trojan horse’ threatening to monopolise the mobile marketplace.

That Trojan horse is the Android platform, according to a complaint to the European Commission… and those companies doing the complaining include Microsoft, Nokia and Oracle. They’re part of a coalition called FairSearch, describing Google’s distribution of Android as “predatory”. It’ll be interesting to see what happens next.

Sticking with legal activity, the UK’s Office of Fair Trading has launched an investigation to find out whether some free mobile applications and web-based games for children are breaking the law.

It’s not saying anyone is; it’s just checking because consumer protection law doesn’t allow products to include a ‘direct exhortation’ encouraging children to make a purchase. The results of its fact-finding are due to be published later this year.

In other news from the past seven days, a lot of things appear to be going up. Worldwide tablet shipments are expected to increase 38% this year, the number of mobile HTML5 browsers is forecast to rise by 87% this year and app downloads are already up by 11% since the end of 2012.

Also increasing is the UK’s spending on mobile advertising – up 148% to £526 million in 2012 – along with global spending on location-based ads.

4G data speeds are on the way up, too. EE says it’s going to double the speed and the capacity of its UK network, introducing maximum data speeds of over 80Mbps.

And one final increase: a large-screen smartphone from Samsung. This new ‘phablet’ is packing the biggest screen ever seen on a Samsung phone; bigger than the Galaxy S4 and the Note II. It’s equipped with a 6.3-inch display and is called the Samsung Mega. Yes, Mega. Well, with a screen that size it was hardly going to be subtle, was it?

Every Monday morning we summarise the past week’s mobile industry headlines in a newsletter that’s very much like this article. To receive it, simply register your email address at TheFonecast.com by clicking the link at the top right-hand corner of our home page.
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Opinion Articles

We interview Geoff Love of Esendex about business SMS messaging

Mark Bridge writes:

Nottingham-based Esendex Limited has been supporting businesses with messaging services for over ten years. Yet with SMS messaging celebrating its 20th birthday in the UK this year, it would be easy to think the no-nonsense short message is now being threatened by social networking, mobile email and picture messages.

That’s not the case, explained Geoff Love, Chief Commercial Officer of Esendex.

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Nokia can't stop talking - even when there’s nothing to say

Mark Bridge writes:

I still have my Nokia 2110. When the world is taken over by cockroaches and the MRSA bug, my Nokia 2110 will still be in working order. The MRSA-infected cockroaches will probably use it to build their own cellular network.

I loved the Nokia Communicator. It was a real game-changer, a device that paved the way for today’s smartphones.

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How to use the Olympics to boost your profits and make mobile work for you

Textlocal’s top tips on how to use the Olympics to boost your profits and make mobile work for you:

With only 80 days to go until the start of the Olympics 2012, most businesses will have already outlined their marketing strategies to reach out to the new audiences it will attract to the UK. Leading mobile company Textlocal explains how limited time isn’t an issue where mobile messaging is concerned.

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London NFC advertising disappoints

Mark Bridge writes:

It's a hard life being an early adopter. Last week in London I walked past a bus shelter that displayed a sequence of posters. Next to the changing display panel was a blue NFC logo.

“For advertiser links and travel information touch your NFC enabled phone above”

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Last week at The Fonecast: have RIM and Samsung done enough?

Mark Bridge writes:

What a week it was for mobile manufacturers. RIM revealed the BlackBerry 10 platform to its developers, while Samsung announced a new flagship Android phone. Both offer a number of distinctive features, with fans commending them and critics suggesting they didn’t go far enough.

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Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

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Looking back at February: from security scares to multiple MVNOs

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We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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