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Monday, September 17, 2012

GAME plans to bring free WiFi to its UK shops

Videogame retailer GAME is planning to introduce free WiFi to all its 341 UK shops by Christmas. The new service, which will be offered in partnership with BT, enables the company to showcase all its gaming content to in-store customers.

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Martyn Gibbs, CEO of GAME Retail, said “The introduction of in-store wi-fi signals a new level of customer experience and a major step towards achieving our vision of delivering excellence for the UK gaming community. Just as in the music and home movie market, online has revolutionised the way we discover and access new video games. As a company we are constantly evolving, listening to our customers and adapting our approach to deliver for them.”

GAME is also planning a smartphone app to enhance the in-store browsing experience.

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Opinion Articles

The two-tier mobile internet: a different perspective

Mark Bridge writes:

If I start talking about a ‘tiered internet’ with a differing quality of service depending on the amount a customer pays, you’d probably start thinking about the topic of net neutrality. Yet Orange has plans to treat some of its mobile web traffic differently... and it’s being seen by many as a positive step.

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Last week at The Fonecast: 23rd January 2012

Mark Bridge writes:

We’re starting the week with breaking (but not entirely unexpected) news that RIM has a new CEO. Just one, not two. We’ll be talking much more about him in Wednesday’s podcast. In fact, RIM’s announcement concludes a week that’s been packed with big names - and big money as well.

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It's the wrong song

Mark Bridge writes:

“T’ain’t what you do (it’s the way that you do it)”

So sang Ella Fitzgerald, Bananarama and the Fun Boy Three - although sadly not on the same recording. But that message is no longer being followed by many companies. Instead, the new mantra seems to be the other way round. And I think that’s a good thing.

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Carnival of the Mobilists #257

Last week’s Carnival of the Mobilists was hosted here at TheFonecast.com... and this week the Carnival has travelled to the blog of mobile interaction designer Steven Hoober.

As always, it contains the web’s best writing on mobile and wireless - and this week’s contributors include our own James Rosewell.

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Last week at The Fonecast: 16th January 2012

Mark Bridge writes:

So that’s CES week over. This year’s show seemed particularly US-centric, given the amount of 4G LTE mobile technology kicking about. Not that the UK isn’t making its own 4G plans; far from it. But let’s start at the beginning...

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