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Sunday, May 4, 2014

Over a third of mobile workers choose coffee shops for their WiFi rather than the drinks

A recent survey published by Samsung Electronics has found that 37% of UK workers choose coffee shops based on the availability of free WiFi rather the quality of the tea or coffee.

WiFi was at the top of the list when people chose a ‘mobile working’ venue - 60% of respondents said it was important - with the ability to print coming in second place. 24% of respondents said they’d like printers to be available.

A scanner was in third place, followed by a photocopier and then power outlets.

90% of mobile workers relied on WiFi in coffee shops, 15% relied on ‘public roaming’ WiFi services and just 9% used 4G.

The survey also revealed that 42% of mobile workers would like to see a dedicated working area in their mobile working environment, although only 8% of coffee shops did this.

Mark Ash, General Manager Print for Samsung UK, said “Through this research we wanted to get to the bottom of the technology issues of mobile working. The trend of working remotely in coffee shops has been steadily increasing for a while now, but our research found the availability of Wi-Fi is no longer enough to satisfy customers. Despite it being important, customers want a more complete working experience.”

Samsung has also announced a new range of printers, including a model that can be accessed via a mobile device using Near Field Communication or Google Cloud Print.

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Opinion Articles

The two-tier mobile internet: a different perspective

Mark Bridge writes:

If I start talking about a ‘tiered internet’ with a differing quality of service depending on the amount a customer pays, you’d probably start thinking about the topic of net neutrality. Yet Orange has plans to treat some of its mobile web traffic differently... and it’s being seen by many as a positive step.

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Last week at The Fonecast: 23rd January 2012

Mark Bridge writes:

We’re starting the week with breaking (but not entirely unexpected) news that RIM has a new CEO. Just one, not two. We’ll be talking much more about him in Wednesday’s podcast. In fact, RIM’s announcement concludes a week that’s been packed with big names - and big money as well.

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It's the wrong song

Mark Bridge writes:

“T’ain’t what you do (it’s the way that you do it)”

So sang Ella Fitzgerald, Bananarama and the Fun Boy Three - although sadly not on the same recording. But that message is no longer being followed by many companies. Instead, the new mantra seems to be the other way round. And I think that’s a good thing.

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Carnival of the Mobilists #257

Last week’s Carnival of the Mobilists was hosted here at TheFonecast.com... and this week the Carnival has travelled to the blog of mobile interaction designer Steven Hoober.

As always, it contains the web’s best writing on mobile and wireless - and this week’s contributors include our own James Rosewell.

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Last week at The Fonecast: 16th January 2012

Mark Bridge writes:

So that’s CES week over. This year’s show seemed particularly US-centric, given the amount of 4G LTE mobile technology kicking about. Not that the UK isn’t making its own 4G plans; far from it. But let’s start at the beginning...

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Recent Podcasts

Reviewing our 2015 mobile industry predictions... and looking forward to 2016

Podcast - 15th January 2016

Iain Graham, James Rosewell and Mark Bridge return to review their mobile industry predictions from last year. Which mergers, partnerships and developments did they forecast correctly... and which didn’t work out as planned?

Later in the programme, the team anticipates some of the topics that will be hitting the headlines during 2016.

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Podcast from Mobile World Congress 2015

Podcast - 6th March 2015

Mark Bridge learns about the mobile technology trends at Mobile World Congress 2015 by chatting to James Rosewell of 51Degrees, Dr Kevin Curran from the IEEE and Chris Millington of Doro.

They talk about wearable devices, wireless charging, mobile operating systems and much more... including some of their favourite products from the exhibition.

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Looking back at February: from security scares to multiple MVNOs

Podcast - 27th February 2015

We're taking a look back at the biggest mobile industry news stories from February 2015, including allegations that the UK's security service tried to breach SIM card security by hacking into one of the world's biggest SIM producers.

We also talk about the planned BT and EE merger, the creation of two new UK virtual networks, some acquisitions in the mobile payment arena and a new Ubuntu smartphone.

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Interview with Chris Millington of Doro about mobile retailing, wearables and technology for older consumers

Podcast - 24th February 2015

In today's programme Mark Bridge talks to Chris Millington, who's Managing Director for Doro UK and Ireland.

They discuss the state of mobile retailing in the UK, the future of wearable devices and - as you might expect - smartphones for seniors.

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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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