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Thursday, December 8, 2011

Burnside Telecom explains the benefits of mobile telecare

Mark Bridge writes:

This week’s podcast feature from TheFonecast.com takes a look at mobile telecare: using mobile telecommunications to help elderly people and those with special needs.

UK-based Burnside Telecom has recently announced a couple of telecare products that take advantage of the company’s expertise in producing ‘fixed cellular’ devices, so I’ve been talking to managing director Colin Aitken about these new products.

Burnside Easy Answer IIThe Easy Answer II looks like a conventional desktop fixed-line phone, although it’ll work anywhere there’s GSM mobile coverage. It can even be programmed to answer certain calls automatically and switch to hands-free operation, which means the recipient doesn’t need to move or lift the handset. In addition, an optional ‘emergency call’ button can be connected, enabling the phone to make an alarm call or send a text message in an emergency.

“In the research that we did, the feedback was it would be very useful to have a trigger alarm connected to this device, which allows people to send an alert to a call centre via the GSM networks should they need any help or assistance”, Colin explained.

Burnside Telecom also plans a virtual network deal with a SIM card that’ll connect to any of the UK’s mobile networks, offering better coverage than a standard network connection.

“The card will be installed in the phone [and] will automatically connect to whichever network has the best coverage in the location. We take away all of the hassle - as much as we can - of determining which network is best for a particular location.”

The second new product is MoniCare, an online monitoring application that’s able to check, control and update Burnside GSM terminal equipment. It means individual users and residential care homes can enjoy an automated monitoring and support solution for their telecare equipment. In simple terms, a text message can be sent to a Burnside device to check it’s working - and devices can send alerts when there are certain alarm conditions.

“We’ve developed a web-based application that allows an operator to monitor the state of our devices. For example, if there was a power failure in a property, our device would be able to send an alarm over the GSM network to a monitoring centre which would then be able to respond to the alarm”, Colin said. “This is just the first of a series of applications that we expect to be able to launch to Lift operators or SOS roadside assistance telephones… it’s intended to be a service that can be delivered over a website that allows people to deploy them very cost-effectively. At the end of the day, we’re trying to use the technology to deliver better services at more affordable costs.”

MoniCare and the Easy Answer II are both due to be released in 2012.

You can listen to the full interview with Colin Aitken on our website, via iTunes or by downloading the MP3 file. To download all our podcasts automatically, simply find us on iTunes or subscribe to our RSS feed.
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Opinion Articles

Mobile optimised websites v native applications for mobile devices

James Rosewell writes:

51Degrees.mobi's figures show 10 per cent of web traffic in the UK originates from mobile devices. In India this figure rises to over 90 per cent. With global mobile internet usage expected to grow from 14 million at the end of 2010 to 788 million by the end of 2015, every business needs a strategy for mobile connectivity.

Author: The Fonecast
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Last week at The Fonecast: 5th December 2011

Mark Bridge writes:

Season of goodwill?  Not in the mobile phone industry.

Orange UK is putting its prices up next month. It says the 4.34% rise is less than inflation, so you might think customers would be pleased. You’d be wrong. Also unhappy are many people who’ve discovered Carrier IQ software embedded on their phones. Fortunately for the UK mobile industry, most of those people seem to be in the United States. And there was unhappiness in Egypt as Twitter’s acquisition of privacy and security company Whisper Systems saw Whisper’s mobile encryption applications taken (temporarily) offline.

Author: The Fonecast
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My phone isn't spying on me... and yours probably isn't, either

Mark Bridge writes:

“Mobile operators track who you call. In other news, banks know how much money is in your account and utility companies know where you live.”

At the end of a week in which so-called ‘spyware’ on mobile phones had been creating headlines, this tweet from Benedict Evans offered an alternative perspective.

Author: The Fonecast
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Farmers want QR cows, infrared sheep and mobile-controlled sheepdogs

Mark Bridge writes:

A brainstorming day run by T-Mobile UK with a dozen farmers, M&C Saatchi Mobile, the National Farmers Union and EBLEX (the organisation for the English beef and sheep industry) has resulted in some fascinating mobile-focussed solutions. The aim was to raise awareness of the benefits that smartphone technology can bring farmers and other small business owners.

Author: The Fonecast
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Mobile marketing in 2012: ten predictions for the year from 2ergo

John Barratt, product lead for 2ergo, predicts what lies ahead within the mobile marketing arena for retailers in 2012:

1. Mobile search marketing spend to increase significantly in 2012.

Author: The Fonecast
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A month of mobile: O2 counts on 3, Microsoft counts to 10 and Apple counts its profits

Podcast - 30th January 2015

We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

We also discuss Apple's record-breaking quarterly figures, the highlights of CES and the launch of Microsoft Windows 10, as well as saying farewell to the current version of Google Glass.

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