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Thursday, August 2, 2012

Security fears are stifling mobile banking adoption in the UK

67% of UK smartphone owners don’t do any banking on their mobile phone, with a further 13% saying they “don’t do very much” mobile banking. That’s one of the findings of a new survey commissioned by outsourcing company Firstsource Solutions and carried out by YouGov.

Over half of all respondents (55%) say they’re afraid their personal bank details will not be kept secure, while 35% are put off by the size of smartphone screens. In addition, 20% struggle with the security checks and 10% are unhappy with mobile banking apps.

Consumers have similar fears when it comes to using smartphones in place of credit or debit cards. 58% said they were unlikely to ‘swipe’ their smartphone to make payments, with 67% worried their bank details would not be secure and 22% not believing the technology will work.

Although younger smartphone owners are more open to the ‘mobile wallet’ - 42% of under-25s said they’d use their smartphone like a credit card to make payments if they were able to - the majority (52%) said they were unlikely to do this, with most of them citing security concerns.

Iain Regan, Global Head of Sales & Marketing at Firstsource Solutions, said “Banks want to make engagement easier and encourage consumers to use banking services more often and the prevalence of smartphones and internet speed improvements should increase the use of mobile banking. However it seems that there are still challenges to the widespread adoption of mobile banking. Customers still have a lack of trust in mobile banking security which banks need to overcome by providing reassurance of security while at the same time making security procedures intuitive and easy to use. This challenge can be overcome, but banks will need to make banking applications more user friendly while at the same time ensuring security. This is quite a challenge that will need banks, software developers, security experts, as well as customer service specialists to collaborate in order to convince their customers to adopt mobile banking services.”

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Opinion Articles

Carnival of the Mobilists #252

Mark Bridge writes:

This month’s Carnival of the Mobilists is now online over at wapreview.com. It collects the month’s best mobile blogging and is hosted on a different mobile-related site every time it appears.

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This week at The Fonecast: 11th September 2011

Mark Bridge writes:

Welcome to this week's news summary from The Fonecast. Sorry it's late but I have a reasonably good excuse. On Friday I was in central London to meet Hans Eriksson of Bambuser. He was about to stream his life online for 24 hours, relying on social networking to find him off-beat attractions. You'll find our conversation on TheFonecast.com – and the results are at bambuserchallenge.tumblr.com

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The Bambuser Challenge proves there's more to mobile video than a few short clips

Mark Bridge writes:

At 12 noon today, Hans Eriksson of Bambuser will end his 24-hour non-stop mobile broadcasting challenge.

He’s been in London with an iPhone and a seemingly endless supply of batteries, enjoying off-beat destinations at the direction of his online audience.

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Looxcie 2 wearable video camera review

Mark Bridge writes:

Every so often I see a piece of mobile technology that I really want to get my hands on. Most recently, that’s been the Looxcie 2 – which is probably best described as a wearable camcorder.

Now, that in itself is nothing new – it’s possible to buy a set of sunglasses with a built-in mini video camera or even a small digital camera that fits to your cycle helmet – but this has two distinct tricks up its sleeve.

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Interview with Neal Fullman, CEO of Get Taxi

Mark Bridge writes:

Get Taxi promises ‘a simpler, faster way to order taxis from your mobile phone’. But there’s much more to this ambitious company than its free mobile app. I spoke to Neal Fullman, the company’s CEO, to find out more.

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Recent Podcasts

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We're back with a month of mobile industry news, including takeover talks and takeover rumours. O2 and Three are said to be discussing a merger... but is there any truth in the suggestions that BlackBerry could be up for grabs?

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