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Wednesday, September 14, 2011

Tablet sales beat their target, according to new report

The latest figures from the International Data Corporation show unexpectedly high tablet and e-reader sales, with both beating their quarterly targets.

Worldwide media tablet shipments were up 88.9% on the previous quarter and 303.8% year-on-year, reaching 13.6 million units at the end of the second quarter. As a result, IDC has raised its tablet shipment forecast to 62.5 million units for 2011.

Apple’s iPad 2 was responsible for 68.3% of the quarter’s tablet shipments; a total of 9.3 million units. The Research in Motion BlackBerry PlayBook took a 4.9% share, while market share for Android-based media tablets fell to 26.8%.

IDC says Android’s share is expected to fall again in the next quarter before increasing at the end of the year, while the recent price cut for the HP TouchPad is likely to see webOS accounting for 4.7% of tablet shipments in the current quarter.

Tom Mainelli, research director for Mobile Connected Devices at IDC, said “Media tablet shipments grew at a solid pace in the second quarter, led by continued strong demand for Apple products. We expect shipment totals to continue to grow in the third and fourth quarter, as additional vendors introduce more price-competitive Android products into the market and Apple works to maintain its dominance in the category.”

e-book reader shipments dropped 9% on the previous quarter to 5.4 million units, although the year-on-year figure was up 167%. Amazon’s Kindle had 51.7% of the market, followed by Barnes & Noble with 21.2%. eReader shipments are expected to total 27 million units for the year, over ten million more than previously predicted.

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Opinion Articles

Why the cloud will kill SMS text messages... eventually

Mark Bridge writes:

This week my lovely wife made a rare error in leaving her mobile phone behind when she left the house. Fortunately I was working at home, so I was able to answer her calls and relay her messages. But it got me thinking. What were the alternatives?

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This week at The Fonecast: 1st May 2011

Mark Bridge writes:

We've had another short working week here in the UK... although not necessarily if you're working in retail. The reason for that shortness was a combination of Easter Monday and the Royal Wedding – an event that was rumoured to have its own mobile phone jammer.

As well as having another short week, we've also had another week of financial figures.

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This week at The Fonecast: 23rd April 2011

Mark Bridge writes:

It’s Easter, but that’s not stopped the mobile phone industry from generating plenty of news stories.

Let’s start with partnerships. Deutsche Telekom and France Telecom - which already work together as Everything Everywhere in the UK – have now agreed to combine their procurement activities for customer equipment, network equipment, service platforms and IT infrastructure. Yes, even these two telecoms giants can save money with group buying!

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Exactly how boring is the Samsung Galaxy II S?

Mark Bridge writes:

In July last year I wrote about the 'geek porn' of unboxing being taken to a new level with celebrity unboxing (which sounds rather like a challenge from a reality TV show).

Sony Ericsson had persuaded Maria Sharapova to give her first impressions of the X10 Mini Pro. The end result was entertaining, if not insightful.

And now Samsung have added a new facet to the trend with 'extreme unboxing'.

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This week at The Fonecast: 16th April 2011

Mark Bridge writes:

We started this week with a story that grabbed plenty of attention. It was a report from Billmonitor.com that claimed we in the UK were wasting almost £5 billion every year by choosing the wrong mobile tariffs. Although I remained a little cynical about some of the detail, there's no doubt that many consumers could be better off if they switched tariff - or even network.

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