The US International Trade Commission has banned a number of Samsung mobile devices from being imported to the USA.
It’s upheld a decision about two patents: one involved touch-screen technology and listed Apple founder Steve Jobs as one of the inventors, the other related to the way an audio socket detected the type of equipment that had been connected. Four other claims were rejected by the US ITC.
Mark Bridge writes:
Don't sell the steak – sell the sizzle! That's the mantra of many salespeople. It's all about emphasising the benefits of a product rather than its features. You don't tell people about the 13 megapixel camera when they ask about the new LG smartphone, you tell them it'll capture the first steps of their precious young nephew in pin-sharp accuracy. Or something like that.