Tradedoubler has become the first affiliate network in the world to offer its UK clients a marketing solution that includes Apple’s Passbook application.
It’s worked with mobile wallet specialist Passforce to integrate Apple Passbook into its performance marketing programmes for Tesco, The Body Shop, Seatwave and eFlorist.
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Media engagement company Shazam, which offers a mobile-based music identification service, says its free mobile app has now been used more than 10 billion times to identify and ‘tag’ songs, television shows and TV ads.
The 10 billionth song was ‘Applause’ by Lady Gaga, which was tagged on an iOS device in the US state of New Jersey.
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Supermarket chain Asda is moving its UK virtual mobile network to EE from the end of next month.
The Asda Mobile MVNO, which was launched six years ago, currently uses the Vodafone network.
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Doro, the Swedish manufacturer best known for its easy-to-use mobile phones, has announced a new smartphone.
The Doro Liberto 810, which is only the company’s second smartphone, runs Android 4.1 with the Doro Experience user interface.
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