Virtual mobile network operator giffgaff, which runs on the O2 network and is owned by Telefonica UK, has been found not to have breached the Committee of Advertising Practice’s rules on misleading advertising, substantiation, qualification and exaggeration.
The company’s unlimited mobile internet deal states “there is NO Fair use policy” but a number of customers claimed this was misleading, saying they’d been disconnected for high data usage that was said to be adversely impacting other customers.
Shazam, which was created as a UK-based music identification service using the ‘2580’ short code ten years ago, has reached a new milestone. Customers have now used the service to identify songs and to learn more about television shows and ads over five billion times.
The Shazam app is currently used ten million times a day by a fan base of 225 million people.
Coffee chain Starbucks has partnered with mobile payment company Square to introduce the ‘Pay with Square’ app at around 7.000 US Starbucks stores. In addition, Square will process Starbucks’ US credit and debit card transactions.
Starbucks is investing $25 million in Square with its chairman, Howard Schultz, joining Square’s Board of Directors.
Podcast - 8th August 2012
We start this week's edition of The Fonecast with a new product from RIM: the mobile-enabled BlackBerry PlayBook. Next comes Vodafone's move to Tech City and Google moving its mobile wallet into the cloud.
You'll also find the latest batch of quarterly results, some mobile data research and a story about sheep sending SMS text messages.