HR Magazine reports that staff engagement at The Carphone Warehouse has improved since the retailer's commission scheme was scrapped last year.
Caroline Edwards, head of HR for support functions at The Carphone Warehouse, is quoted as saying engagement scores – a measure of staff commitment - have reached 88%, which is up 20% since the launch of the new scheme six months ago. Average managers' salaries are said to be 30% higher and customer consultants' salaries are up 50%.
Instead of paying commission to individuals based on their personal sales achievements, the company now pays bonuses based on team targets and customer feedback from customers.
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Mark Bridge writes:
We're told it's not merely 'sales'. No, it's an art. "The art of selling". And with over 4 million hits on Google, you could easily argue that the art of selling is more popular than painting.
The same goes for the two sub-categories of cross-selling and up-selling. They're arts as well, you know. Mystic and creative disciplines...
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