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O2 Media becomes part of Weve m-commerce partnership

O2 Media, the O2 UK network’s mobile advertising and marketing business, has become part of the Weve partnership.

It was set up in 2009 to help big brands advertise to O2 customers.

Author: The Fonecast
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'Project Oscar' UK m-commerce venture has a new name: Weve

The UK mobile commerce joint venture previously known as ‘Project Oscar’ has been given a formal name.

Announced in June 2011 by Vodafone, Telefónica and Everything Everywhere, the m-commerce venture is now called Weve.

Author: The Fonecast
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