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Are brands missing a trick with mobile?

Dave Katz writes:

It has been reported recently that consumer spend via mobile is on the increase this Christmas. Further confirmation has come from research indicating that 20% of the expected £4.6bn of total online shopping will be carried out using smartphones and tablets.

If consumers want to browse, research and purchase via mobile, then is it not something of a surprise that only 7% of adspend in the UK currently goes on mobile?

Author: The Fonecast
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A third of brands are expected to have payment-enabled mobile apps by 2015

33% of consumer brands will integrate payment into their mobile apps by 2015, according to a new report from Gartner.

It says the trend will be most noticeable for brands with retail outlets, including the fashion, food & drink, grocery and entertainment sectors.

Author: The Fonecast
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RIM quarterly results show revenue and profit down from last year

Quarterly figures from Research in Motion reveal that the company’s revenue has fallen by 47% year-on-year to $2.7 billion (£1.7 billion), while net profit for the quarter was down from $265 million in Q3 2011 to $14 million this year.

Around 60% of quarterly revenue came from hardware, 36% from services and 4% for software and other revenue.

Author: The Fonecast
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Google to sell non-mobile Motorola Home business to Arris

Communications technology company Arris Group has arranged a deal with Google to buy the Motorola Home business from Motorola Mobility for $2.05 billion (£1.27 billion) in cash and around $300 million of Arris shares.

The mobile-focussed part of Motorola Mobility will remain with Google.

Author: The Fonecast
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Deutsche Telekom CEO to leave next year

René Obermann, CEO of Deutsche Telekom, is planning to leave the company at the end of December next year. He’s worked at DT for 16 years and spent the last seven in charge.

Current Chief Financial Officer Timotheus Höttges will become deputy CEO next month and will take over as CEO as from January 2014.

Author: The Fonecast
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