Application-to-person mobile messaging specialist Mblox has published its findings from a survey of customers and businesses conducted by Millward Brown Digital. It looked at how well companies felt they were engaging with their customers via mobile devices - and how well customers felt they were being engaged with by brands.
The survey revealed a ‘care gap’ in business-to-consumer interactions: 67% of companies thought consumers were satisfied with their current methods of mobile engagement, yet only 47% of consumers said they were happy with it.
There’ll be 676 million 4G LTE handsets shipped worldwide in 2015, according to new figures from ABI Research.
That’s an increase of 204 million units from this year.
The GSMA has published a response to the UK government’s suggestion that ‘national roaming’ could be mandated to reduce areas of poor mobile phone coverage.
A consultation period was launched on 5th November and ended yesterday.
Mobile phones are now used at home more than anywhere else
A new report reveals that 95% of people in the UK say they “wouldn’t struggle” without a landline at home.
In addition, more than half of all respondents said they used their mobile phones more at home than anywhere else.
A new survey from testing services company P3 communications has ranked EE as the ‘best in test’, noting that it offered the best national data performance.
Three was ranked second overall but had the best voice performance in the test.