Paul Berney from the Mobile Marketing Association talks about the group's latest mobile commerce research in this week's edition of The Fonecast. And, as usual, there's a look at all the major industry headlines from the past 7 days – from 3G data 'rationing' to the Yahoo! phone and the closure of Vodafone.net.
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Paul Berney from the Mobile Marketing Association talks about the group's latest mobile commerce research in this week's podcast. And, as usual, there's a look at all the major industry news headlines from the past seven days.
Article rating: No rating
A report from Gartner says the number of mobile payment users worldwide will exceed 108.6 million in 2010, which is a 54.5% increase from last year. This represents 2.1% of all mobile phone users.
Asia/Pacific is the leading region for mobile payment, with 2.6% of all mobile users - 62.8 million people - making payments on their phones. The report also notes that the Short Message Service (SMS) is still the dominant mobile payment technology in developing and developed markets.
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