The latest Orange Digital Media Index (ODMI) has just been published, giving information about the consumption of digital media on mobile phones.
Nearly two million Orange customers use their handsets for social networking, visiting over one billion mobile web pages each month. 64% of mobile social networking users are men, with the average man viewing a third more pages than women when they visit social networking sites. However, women send more SMS and MMS messages than men.
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We've previously reported about mobile devices from the United States that offer in-car WiFi. Now 3 UK has launched its own in-car WiFi service based on its MiFi device. In fact, it's really just the MiFi device with an in-car charger and a windscreen mounting – but the introduction of this package reveals a growing need for connectivity.
David Kerrigan, 3 UK's Head of Internet Services, said "Our research suggests that over 25% of the population are interested in having the internet in their cars, with families and travelling work colleagues showing the most interest. Mobile workers can check traffic information and email on route to a meeting and kids can social network or download tracks to an iPod Touch while on a road trip".
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