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Thursday, March 25, 2010

GSMA launches a SMS spam reporting service

The GSMA, which represents the interests of the worldwide mobile communications industry, has launched its own spam reporting service for text messages. At the moment it's just a pilot scheme and is being operated by AT&T Mobility, Korea Telecom and SFR.

Online security company Cloudmark will operate the GSMA Spam Reporting Service. It'll analyse SMS traffic submitted by customers of participating networks via a short code of '7726', which spells SPAM on most mobile phones. (Very similar to Vodafone's VSPAM service in the UK).

Each participating mobile operator will receive reports about messaging threats and misuse from within and outside their network.

Alex Sinclair, the GSMA's Chief Strategy and Technology Officer, said "The issue of mobile messaging misuse is a global, inter-operator problem and the GSMA Spam Reporting Service, along with other spam mitigation solutions such as spam filtering, is an important component of a comprehensive spam mitigation strategy for the industry. We have learnt from the online experience where spam is prolific and this service will enable mobile operators, mobile users and legitimate mobile marketers to take action as we work together to help users and their service providers to tackle mobile spam."

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Author: The Fonecast
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Categories: Networks and operators, NewsNumber of views: 12525

Tags: gsma security sms cloudmark messaging

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