Opinion Articles

Apple iMessage isn't going to kill SMS

Mark Bridge writes:

Apple iMessage is going to kill SMS. And then, when it's killed it, it'll dance on its grave. Anticlockwise. Whilst mocking every mobile network in the world.

Author: The Fonecast
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Why the cloud will kill SMS text messages... eventually

Mark Bridge writes:

This week my lovely wife made a rare error in leaving her mobile phone behind when she left the house. Fortunately I was working at home, so I was able to answer her calls and relay her messages. But it got me thinking. What were the alternatives?

Author: The Fonecast
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Article rating: No rating

Text message offers crop advice for Philippine rice farmers

Simone Orendain of voanews.com writes:

A new program offers rice farmers in the Philippines advice on fertilizer use via their cell phones.

International Rice Research Institute scientists have spent 18 years refining a computerized system to give farmers advice on just how much fertilizer to use...

Author: The Fonecast
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How the right mobile phone technology can turn anyone into a spy

Mark Bridge writes:

A few weeks ago I received a phone call out of the blue. It went something like this:
“I think my partner's cheating on me. How can I get into the GPS on his phone to find out where he is?”

I'm no secret agent. Nevertheless, it got me thinking.

Author: The Fonecast
1 Comments
Article rating: No rating

How to mess up a customer relationship with SMS marketing

Mark Bridge writes:

Do you want to know how to foul up your customer relationships?  How to use mobile marketing to reduce customer loyalty?  Then gather around, dearly beloved, for I have a case study you're sure to appreciate.

Author: The Fonecast
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Article rating: No rating
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