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ExclusiveLife is toooo complicated!

Iain Graham writes:

I have just bought (well, been given) a new mobile phone!  It, of course, cost me nothing, because we still haven't learnt in this industry, but it came with the now obligatory, shrink-wrapped, 140-page instruction manual on how to use it!!  A perfect cure for insomnia!  I read the opening page or two and it might as well have been written in Serbo-Croatian for all the sense it made to me!!  (I then realised it WAS written in Serbo-Croatian and so I turned to the correct language section) and it was just as incomprehensible!

Even worse, the manufacturers (who are too tight to pay for the printing in the name of 'going green') put the instruction manual on a CD!!

ExclusiveInformation that's free on the web?  There's an app for that!

Mark Bridge writes:

A few months ago I was at the launch of DataWind’s UbiSurfer netbook, a device that includes 12 months of internet access with the surprisingly low purchase price. A light-hearted presentation compared the UbiSurfer's web access with the Apple iPhone’s “there’s an app for that” TV campaign – and reminded us that many popular web-based iPhone apps cost money whilst web pages were free to access. Pay for a currency converter – or access one online for nothing. Pay for a train timetable application – or go to the mobile web for free.

Commonsense may send consumers straight to the web… but convenience and marketing has still sent plenty to the Apple App Store, which celebrated two billion downloads recently. I didn’t think much more about this until I saw a report in Newsweek earlier this month.

ExclusiveWill the Microsoft geeks use it?

James Rosewell writes:

Whilst the mainstream press were busy covering the marketing launch of Windows Mobile 6.5 or 'Windows Phone' as it’ll now be known, I spent some time with the geeks looking under the hood at Microsoft’s new desktop (Windows 7) and server (Server 2008 R2) operating systems. The event was packed full of IT professionals whose jobs and careers are heavily involved with Microsoft. They were there to learn about the latest products ready for deploying them within their organisations. These are the people that keep e-mail systems working, decide what applications you’ll be using at work, choose the technology that companies use on the web and increasingly steer corporate mobile strategy.

So what mobile phones were these people using?

ExclusiveDubious surveys don't help anyone

Mark Bridge writes:

Last week in one of my opinion pieces I had a bit of a go at a mobile phone price comparison website. I'd only just forgiven them when I saw another survey from another mobile phone price comparison website. This one said shopping for a mobile phone at a price comparison website could be up to 40% cheaper than visiting the high street. And then I took a closer look...

ExclusiveTermination rates are already falling - so why all the fuss?

Mark Bridge writes:

With over 100,000 people having signed its petition in four months, there’s no denying that the Terminate The Rate campaign is attracting supporters. And with promises including “BT and 3 are working together on a petition that will lower your phone bill by reducing the level of Mobile Termination Rates”, it’s easy to see why.

But what’s the point of all the campaigning - and has it really achieved anything?  Terminate The Rate says mobile networks charge a Mobile Termination Rate of around 4.7p per minute for connecting a call to another network. That’s a lot of money over the course of a year. But those networks also pay that 4.7p when calls are connected to them, which cancels out a fair bit of it.

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Last week at The Fonecast: 27th January 2014

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Expecting the unexpected

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Mark Bridge writes:

Great news for mobile phone users. Ofcom’s new rules preventing unexpected mid-contract price rises came into force last week, which means UK consumers can no longer be surprised by their subscription charge increasing while they’re still locked into a minimum-term deal.

However, it didn’t rule out all price increases, as O2 chose to demonstrate. Its contracts include a clause that says monthly charges will keep track with inflation – and that’s exactly what they’re going to do. Hmmm. Perhaps not such a straightforward consumer victory after all.

What else has been happening with UK mobile networks?

Well, charity-friendly MVNO The People’s Operator has appointed Wikipedia founder Jimmy Wales as a board member and co-chair of the company. Three UK has been told off for describing its network as 3.9G. And the GSMA has warned that plans to increase annual licence fees for the 900MHz and 1800MHz spectrum bands could adversely affect investment in 4G services.

Talking of 4G, a new survey showed that a tiny proportion of customers are using an enormous amount of data. Figures from JDSU revealed that 0.1% of the world’s 4G users consumed more than half of all LTE downlink data in 2013, making them 10 times more data-hungry than the equivalent 3G customers.

While on the subject of surveys, we learned that phablet manufacturing, spending on mobile advertising and the adoption of M2M retail devices are all increasing. Hooray for mobile.

Finally, to money... in a variety of forms. Qualcomm has bought around 2,400 patents from HP, including some from its fondly-remembered Palm business. T-Mobile USA has launched a new financial service that combines an app with a prepaid Visa card. BlackBerry is selling most of its property in its home country of Canada, leasing back essential offices to ensure it still has somewhere to work.

And Samsung has partnered with Italian coffee company illycaffè in a deal that’ll see both company’s products appearing in their retail flagship stores – and illycaffè coffee being served at Samsung events. I reckon this’ll make the Samsung stand at Mobile World Congress more attractive than ever.

On Monday mornings we summarise the past week’s mobile industry headlines in an email newsletter that’s very much like this article. To receive it, simply register your email address at TheFonecast.com by clicking the link at the top right-hand corner of our home page.

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