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ExclusiveLocation based services - why operators hold all the cards

Donald Stuart, CEO of Brainstorm, explains why mobile operators are well placed to take advantage of the revenue streams opened up by location technologies.

The area of Location based services (LBS) has been getting a lot of attention of late, and it’s no wonder, Juniper Research has highlighted that the Mobile Context and Location Services market is expected to generate revenue of $43.4 billion by 2019, up from $12.2 billion in 2014.

ExclusiveLooking forward to Apps World 2014

Mark Bridge writes:

We’re delighted to be a media partner to Apps World 2014. This year Apps World has outgrown its previous home and is moving to ExCeL London, alongside the River Thames. There’ll be over 350 exhibitors and even more workshops than before, with a number of free conference sessions alongside premium options.

ExclusiveI'm trying to end the purple reign of my HTC One

Mark Bridge writes:

The two-year mobile phone contract has almost become a standard, despite EU efforts to make it a worst-case scenario. I went into the Brighton branch of Carphone Warehouse today and was told I couldn't upgrade to a 12-month contract. Last year I could; now they would only offer me a 24-month deal.

CAT B100 rugged mobile phone review

ExclusiveCAT B100 rugged mobile phone review

Mark Bridge writes:

There’s no doubting the CAT B100 is a tough looking phone. It’s the kind of phone that needs to be described by someone with a voice rather like James Earl Jones or Isaac Hayes. The promotional video shows a chap on a building site and another guy on a motorbike delivering emergency supplies to a hospital. Apparently that’s the target market.

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Last week at The Fonecast: 27th January 2014

Mark

Expecting the unexpected

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Mark Bridge writes:

Great news for mobile phone users. Ofcom’s new rules preventing unexpected mid-contract price rises came into force last week, which means UK consumers can no longer be surprised by their subscription charge increasing while they’re still locked into a minimum-term deal.

However, it didn’t rule out all price increases, as O2 chose to demonstrate. Its contracts include a clause that says monthly charges will keep track with inflation – and that’s exactly what they’re going to do. Hmmm. Perhaps not such a straightforward consumer victory after all.

What else has been happening with UK mobile networks?

Well, charity-friendly MVNO The People’s Operator has appointed Wikipedia founder Jimmy Wales as a board member and co-chair of the company. Three UK has been told off for describing its network as 3.9G. And the GSMA has warned that plans to increase annual licence fees for the 900MHz and 1800MHz spectrum bands could adversely affect investment in 4G services.

Talking of 4G, a new survey showed that a tiny proportion of customers are using an enormous amount of data. Figures from JDSU revealed that 0.1% of the world’s 4G users consumed more than half of all LTE downlink data in 2013, making them 10 times more data-hungry than the equivalent 3G customers.

While on the subject of surveys, we learned that phablet manufacturing, spending on mobile advertising and the adoption of M2M retail devices are all increasing. Hooray for mobile.

Finally, to money... in a variety of forms. Qualcomm has bought around 2,400 patents from HP, including some from its fondly-remembered Palm business. T-Mobile USA has launched a new financial service that combines an app with a prepaid Visa card. BlackBerry is selling most of its property in its home country of Canada, leasing back essential offices to ensure it still has somewhere to work.

And Samsung has partnered with Italian coffee company illycaffè in a deal that’ll see both company’s products appearing in their retail flagship stores – and illycaffè coffee being served at Samsung events. I reckon this’ll make the Samsung stand at Mobile World Congress more attractive than ever.

On Monday mornings we summarise the past week’s mobile industry headlines in an email newsletter that’s very much like this article. To receive it, simply register your email address at TheFonecast.com by clicking the link at the top right-hand corner of our home page.

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