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ExclusiveLast week at The Fonecast: 2nd April 2012

Mark Bridge writes:

It’s always a relief when April Fool’s Day doesn’t fall on a work day, isn’t it?  Still, that didn’t stop the jokes. Even though the mobile industry traditionally tends to head to the pub for a roast dinner and a pint on Sunday, there was many a prank in the morning of April 1st.

Our friends at 51Degrees.mobi revealed left-handed device detection, Google prepared to run mobile ads on phones with dials, Phones 4U introduced Gnomes 4U femtocells, Nokia made a Windows Phone device out of ice… and so on.

ExclusiveLast week at The Fonecast: 26th March 2012

Mark Bridge writes:

It’s been a week of ups and downs for the mobile industry.

It started with good news as Apple – fresh from hitting 3 million new iPad sales – announced its plans to spend some of the $100 billion sitting in its decidedly non-mobile wallet. There’ll be a quarterly dividend and a share buy-back scheme.

ExclusiveNew product overtakes old product: why the surprise?

Mark Bridge writes:

Sometimes I’m a simple soul. This is one of those occasions. I simply don’t get what all the fuss is about.

Sales of Windows Phone 7 smartphones have overtaken Symbian device sales in Great Britain for the first time ever. Yes, the new heavily-promoted mobile phones from Nokia are more popular with consumers and retailers than those using the obsolescent Symbian OS. Windows Phone 7 now has 2.5% of the British smartphone market, compared with 2.4% for Symbian.

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Mobile users would rather drop calls than miss messages, says Ofcom research
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Mobile users would rather drop calls than miss messages, says Ofcom research

Mark

WhatsApp is the most popular messaging app among UK adults

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UK communications regulator Ofcom has published a report looking at the use of online communication services (OCS), comparing their usage with conventional mobile phone calls and text messages. The report reveals that WhatsApp is the most popular messaging app among UK adults, with 76% of respondents having used it in the past three months. Facebook Messenger and Instagram were the second and third most popular messaging apps, with 53% (Messenger) and 22% (Instagram) of respondents using them in the past three months.

Between 2012 and 2022, the total number of text messages sent annually in the UK fell from 151 billion to 36 billion (SMS and MMS). Over the same period, the number of online messages sent in the UK rose from 100 billion a year to over 1.3 trillion.

Around two thirds of UK adults (65%) say WhatsApp is their main online communication service, followed by Facebook Messenger (18%) and Apple iMessage (6%).

58% of UK adults said they would rather go without mobile phone calls for 24 hours than go without their favourite messaging apps.

However, mobile phone voice calls remain a popular way to keep in touch. Between 2012 and 2022, the amount of time spent making mobile phone calls increased from 132 billion minutes to 170 billion minutes, with 83% of UK adults having made a mobile call in the last three months.

[Ofcom news release]

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