Categories
Close
Menu
Menu
Close
Search
Search

Featured Articles

News

MobiWire launches custom Android interface for manufacturers and retailers

Mark

Share:

Print

Rate article:

No rating
Rate this article:
No rating

MobiWireMobiWire has launched its new user interface for Android smartphones. Surface UX is now available to brand, retail and device partners. The news follows the company’s transformation in February, when it changed its name from Sagem and first revealed its user interface plans.

Surface UX enhances the standard Android user interface. It claims to simplify and improve usability - and also introduces ‘Surface Apps’ that appear as branded on-screen widgets.

Jerome Nadel, EVP of User Experience at MobiWire, said “We are already in a post-app world where silos of data are being superseded by an aggregated, real-time, multi-tasking user experience. As we look beyond apps, the user interface is a dynamic environment where multiple feeds of data, content and services come together to create a definable experience. By bringing the principles of relevance, context and intuition to the UI design process, Surface UX delivers a connected user experience that is unmatched in the way it takes full advantage of the power and flexibility of the Android platform, creating a UI that encourages usage and exploration, and simplifies conversion to buy services and products.”

Patented aspects of Surface UX include a tiered menu structure that doesn’t need to be in alphabetical order, a new task switcher and a customisable menu button on every screen. The first smartphones with the Surface UX are expected to be available from Q2 2011, with Android 3.0 tablets due to follow later this year.

We spoke to Jérôme Nadel of MobiWire at Mobile World Congress last month. Click here to listen to the 25th February 2011 podcast via our website - or download the programme free from iTunes.

Comments

Collapse Expand Comments (1)
Mark

Meanwhile Google is reportedly getting tougher with companies that modify Android: <a href="http://www.businessweek.com/magazine/content/11_15/b4223041200216.htm" rel="nofollow">www.businessweek.com/magazine/content/11_15/b4223041200216.htm</a>

0
0
You don't have permission to post comments.

Opinion Articles

Whatever happened to all my tech?

ExclusiveWhatever happened to all my tech?

Mark Bridge writes:

I've been taking a look back at the devices I've written about during the past few years. Some are still faithful companions, others... well, let's just say my faith was misplaced.

ExclusivePredictions for 2016: Network Function Virtualisation, 4G throttling and video calling

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Kapture review: the audio-recording wristband

ExclusiveKapture review: the audio-recording wristband

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

RSS
12345678910Last

Recent Podcasts

ExclusivePodcast - 1st December 2010

There's something of a retail focus in this week's mobile industry headlines, with joint-branded stores, mobile shopping, subsidised iPads and a stand-alone Tesco Phone Shop all being discussed. There's also talk about Symbian, Windows Phone 7 and angels with mobile phones.

ExclusivePodcast - 24th November 2010

The team looks at the UK's latest mobile industry headlines, from mobile money to apps, fraud, network quality, partnerships and advertising. There's also an interview with BroadSoft's vice president of Marketing about the company's move into mobile and its plans for the future.

ExclusivePodcast - 17th November 2010

This week's podcast includes more big news from Facebook, the introduction of IPv6, network sharing, call recording, fraud, legal action and an unusual upgrade offer. In addition, James Rosewell talks to Sophia Salenius, CEO of mHealth provider RegPoint, to learn more about this wide-ranging subject.

ExclusivePodcast - 10th November 2010

Dr Peter Gradwell talks about his company's new virtual mobile network, which puts fixed-line numbers on mobile phones. And, as usual, there's a look at the week's other industry headlines - including big stories from Nokia, Symbian and Facebook.

ExclusivePodcast - 3rd November 2010

In this week's podcast we discuss protests at Vodafone stores, Apple's appearance in the 'top five' manufacturer list, new legal action and an underground WiFi trial. We also talk to MoBank co-founder Steve Townend about the changes his business has seen since launching last year.

RSS
First5960616264666768Last

Follow thefonecast.com

Archive Calendar

«June 2026»
MonTueWedThuFriSatSun
25262728293031
1234567
891011121314
15161718192021
22232425262728
293012345

Archive