Mark Bridge writes:

Oh, how the mobile industry loves a superlative. Much like the work ethic celebrated by Daft Punk (or Kanye West, if you prefer), it’s always looking for a new angle.

Location-sharing service Glympse, which enables users to share their location for a limited time, has launched an in-car voice-activated option using the Ford SYNC AppLink. It means that drivers can send their real-time location to friends and colleagues using voice commands.

Customers simply connect their iOS or Android smartphone to the Ford Sync system via Bluetooth or USB lead.

Mark Bridge writes:

Mobile World Congress is over for another year. Also gone is the mobile industry’s sudden obsession with public transport and student protests in Barcelona. But away from the local news, what’s been going on?

Yesterday at Mobile World Congress, Ford revealed that its new B-MAX car would be launched in Europe with the company’s SYNC in-car connectivity system.

Ford SYNC is already available in the USA, although the B-MAX was making its first public appearance. 3.5 million people are expected to be using SYNC in Europe by 2015.

James Rosewell and Mark Bridge report for The Fonecast from Mobile World Congress in Barcelona.

As day 2 begins, there’s a review of Monday’s news headlines, a conversation about user experience with Jerome Nadel of Option and a look at water protection for mobile phones from P2i.

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

The Toshiba Portege G900 smartphone is reviewed, we interview new Extreme Mobile MD John McFarnon, Ian White from Mobile News talks about customer service, we play with Flexis Extreme and we discuss the week’s industry news headlines.

10 things you need to know about the Apple iPhone, an exclusive interview with Unique Distribution's new CEO, industry news and gossip, Ian White's outspoken opinion and a review of the 'phoneAlarm' utility program.

What's happening at Truphone? We talk to the company’s CEO, James Tagg. Ian White tells us about "poaching", and the team review the latest news and views from around the industry, plus review the Sony Ericsson W910i and Spybot Search & Destroy.

The team are joined by Faisal Sheikh of Fone Doctors and Ian White of Mobile News to discuss T-Mobile's rumoured exit from the dealer channel, 3G for all, as well as the rest of the weeks news. They review the O2 Cocoon and debate "Is the mobile internet finally ready for consumers?", and Theme-DIY to customise Nokia series 60s.

The team review the HTC Touch an iPhone contender, debate the question "Are customers getting the mobile services they want?", bring you the latest news and find time to review "Kojak - Detective Puzzles".