UK virtual mobile network giffgaff’s attempts to target its humorous horror-themed video ads have fallen foul of the Advertising Standards Authority.

The ASA received a complaint about a giffgaff advertisement on YouTube, which began with a screaming woman being pursued by a man who appeared to be holding a chainsaw.

HTC has enabled its RE camera to live-stream via a mobile phone to YouTube.

An update to the RE Android app will let users stream live video to their YouTube channel. A similar update will be made available for Apple iOS devices within the next few weeks.

A Hallowe’en-themed video ad by UK virtual mobile network giffgaff was likely to offend or distress viewers, according to the Advertising Standards Authority.

It upheld a number of complaints about the ‘Different Takes Guts’ advertisement on YouTube.

UK-based Mobile Commerce Ltd, which provides mobile search services to a number of network operators, has published details of the brands and search terms that were popular in 2013.

The company dealt with 8 billion search requests during the past 12 months and handled more than a quarter of all searches from mobile internet users via UK operator portals.

Mobile Commerce, a UK-based business that provides mobile search services to a number of network operators and other sites, has published an analysis of the words and phrases used when searching on mobile phones.

The company handles over 25% of searches from mobile internet users via UK operator portals and deals with 5 billion requests a year across the UK and USA.

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

We start this week's podcast with financial results from EE - along with new phones from LG and HTC.

There's also a merger between mobile browser companies, mobile security from Vodafone, free WiFi from Barclays bank, a preview of Ubuntu for smartphones... and much more.

Truphone is a pioneer of internet calling via WiFi - and it's recently announced a new service that aims to integrate GSM calls with its VoIP app.

In this special programme we interview Truphone co-founder and CTO James Tagg about the company's plans.

There are many mobile boundaries being blurred in this week's podcast.

Topics include Truphone's combined WiFi and mobile service, Skype's move to direct mobile billing, the rise of 4G and an Android-controlled satellite.

One of the biggest companies meeting the UK's demand for public WiFi is The Cloud, which has spent the last few years putting its network into thousands of venues.

In this programme we interview Vince Russell, managing director of The Cloud, to discover what the company's doing... and to see whether mobile operators should be worried.

We start this week's podcast by talking about the launch of BlackBerry 10 before moving on to discuss a 4G promise from Three UK.

The numerical theme continues with the Microsoft 4Afrika project, a handful of quarterly results and some investment news. Plus there’s worrying new malware and a curious Apple trademark application.