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Sunday, September 11, 2011

This week at The Fonecast: 11th September 2011

Mark Bridge writes:

Welcome to this week's news summary from The Fonecast. Sorry it's late but I have a reasonably good excuse. On Friday I was in central London to meet Hans Eriksson of Bambuser. He was about to stream his life online for 24 hours, relying on social networking to find him off-beat attractions. You'll find our conversation on TheFonecast.com – and the results are at bambuserchallenge.tumblr.com

Anyway, to the rest of the week's news… and I’ll start with some international giants.

Yahoo! has ditched CEO Carol Bartz and has replaced her with current Chief Financial Officer Timothy Morse until a permanent chief executive is appointed. You won’t be surprised to learn that Carol’s unhappy.

Also in the USA, Google has acquired the Zagat Survey restaurant guide business. This may or may not be a big deal for the mobile industry, depending on what happens next.

And Twitter has reached 100 million active users worldwide, with 55 million of them using Twitter on mobile devices.

In the world of network operations, Vodafone has created an R&D centre in Silicon Valley, the O2 More mobile advertising service has acquired six million opted-in users, Everything Everywhere says it’ll upgrade mobile TV for its customers, Orange has introduced a mobile music streaming service, Telefónica is creating a new London-based Digital business unit and Three UK has been feeling a bit left out when it comes to mobile payments.

Meanwhile, mobile manufacturing appears to be dominated by legal issues at the moment. Samsung’s Galaxy Tab 10.1 remains banned from sale in Germany, while HTC has bought a number of patents from Google and is using them to fight Apple.

But it’s not all conflict. Microsoft has persuaded Acer and ViewSonic to license its patents, thereby covering their use of Android. And the software giant has promised that it won’t be long before Microsoft Word, Excel and PowerPoint find their way into Symbian Belle. (Which raises two questions: What has Android got to do with Microsoft? – and why would I buy a Windows Phone device if I can upgrade my old Nokia instead?)

When you’ve answered those, I’ll challenge you with one final question. If you wanted to promote a “light-hearted, positive and contemporary image of Christianity relevant to the Easter weekend”, what would you do?

The answer, if you’re Phones 4U, is that you’d create a cartoon of Jesus Christ and His Sacred Heart. You’d make sure it portrayed the Son of God winking and giving the thumbs-up sign – and you’d use it to advertise “Miraculous deals”.

This week the Advertising Standards Authority upheld a number of complaints against the ad, noting that it was likely to cause serious offence. Phones 4U has apologised and said it has no plans to run the ads again. Mind you, they’ve not specifically ruled out using other religious figures.

Stay ahead of the crowd by receiving this weekly news summary from TheFonecast.com by email. Simply click the ‘register’ link at the top right-hand corner of our website and enter your details.

If you use an iPod, iPhone or iPad - or you’re simply a fan of iTunes - it’s easy to find our weekly mobile industry podcasts. Click here to subscribe... or search for ‘The Fonecast’ in the iTunes store.
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Opinion Articles

giffgaff has an official voice worth listening to

Mark Bridge writes:

Yesterday I spotted a new blog page from O2-supported MVNO giffgaff. The company’s head of digital marketing Rob Gotlieb announced the finished version of a promotional film – and mentioned the official voice of giffgaff, voiceover artist Tom Oldham (who, interestingly, was also the voice on Vodafone ads at one point). And for a moment I thought “Official voice?  You what?”

Author: The Fonecast
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Mobiles go meddling in medicine

Mark Bridge writes:

“Okay, Mr Bridge, just relax. This won’t hurt a bit. I just need to… oh, hold on a moment, my phone’s crashed. I’ll just pop the battery out and we can start again.”

Some years ago I read an article in Fast Company magazine. Entitled “They Write the Right Stuff”, it explained how NASA’s software engineers couldn’t afford to make errors because any mistakes were likely to kill their colleagues.

That need to check, double-check and then check again was also one of the reasons the space agency ended up looking on eBay for tried-and-tested obsolete components. But now things seem to be swinging towards the opposite end of the scale.

Author: The Fonecast
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I want a mobile wallet - and I want it NOW!

Mark Bridge writes:

A few months ago James wrote about the slow adoption of mobile and contactless payments in the UK. Now we hear that Kenya’s M-PESA mobile money transfer service has arrived here. Yes, m-payments are finally going mainstream in the United Kingdom. Well, sort of. Well, alright, not at all really. What’s happened is that people in the UK are now able to send money to M-PESA users in Kenya. But what about the progress of mobile payments in the UK?

Author: The Fonecast
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Which mobile operating system will top the charts at Christmas?

James Rosewell writes:

It seems to be accepted that the Apple iPhone will be the top selling mobile phone this Christmas now it’s available on almost every UK network. The more interesting question is which handsets will hold the number 2 to 5 positions - and what operating system will they be running when the smartphone scores are announced in the new year?

Microsoft announced Windows Phone last week and I commented on the importance of persuading their heartland fans to move from iPhone and other platforms to Windows Phone. Disappointingly, finding a mobile retailer willing to sell a Windows Phone is not easy at the moment. Orange tell me they’ve withdrawn the one model they were going to offer from Toshiba. Vodafone didn’t even know what a Windows Phone was.

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Life is toooo complicated!

Iain Graham writes:

I have just bought (well, been given) a new mobile phone!  It, of course, cost me nothing, because we still haven't learnt in this industry, but it came with the now obligatory, shrink-wrapped, 140-page instruction manual on how to use it!!  A perfect cure for insomnia!  I read the opening page or two and it might as well have been written in Serbo-Croatian for all the sense it made to me!!  (I then realised it WAS written in Serbo-Croatian and so I turned to the correct language section) and it was just as incomprehensible!

Even worse, the manufacturers (who are too tight to pay for the printing in the name of 'going green') put the instruction manual on a CD!!

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