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Ofcom says mobile contracts should ditch inflation-related price rises

Ofcom says mobile contracts should ditch inflation-related price rises

UK telecoms regulator Ofcom wants to ban inflation-related rises in phone and broadband contracts. Instead, it says any potential mid-contract price rises should be set out in pounds and pence.
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Global smartphone market is set for recovery, says new forecast

A new forecast from research specialists Canalys shows the smartphone market is set to recover next year. Worldwide shipments declined by 12% last year but that decline is expected to slow to 5% this year.
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Vodafone and Three plan to merge their UK businesses

Vodafone and Three plan to merge their UK businesses

New Hutchison/Vodafone network would be biggest UK operator

Vodafone Group plc and CK Hutchison Group Telecom Holdings Limited have agreed to combine their UK telecommunication businesses, respectively Vodafone UK and Three UK. The merger will create a large new network operator to compete with Virgin Media O2 and EE.
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UK mobile payment service Paym to close in March 2023

UK mobile payment service Paym will close on 7th March 2023. The service, which allowed users to make and receive payments using their mobile phone numbers, was launched in 2014.
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Qualcomm legal action moves forward in the UK

Qualcomm legal action moves forward in the UK

Which? seeks payout for Samsung and Apple smartphone owners

Consumer protection organisation Which? has been given permission by the UK's Competition Appeal Tribunal to represent Apple and Samsung smartphone buyers in a legal case against chip manufacturer Qualcomm.
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Opinion Articles

Beer o’clock

Beer o’clock

at Mobile World Congress 2014

James Rosewell writes:

I noticed a new phenomenon at Mobile World Congress this year: Beer O’Clock. Come 5pm Monday through Wednesday, companies with larger booths would break out the Cerveza, Vino, Cava and a small number of Orange juices. All very sociable and fun… until the music started.

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Last week at The Fonecast: 3rd March 2014

The more things change, the more they stay the same

Mark Bridge writes:

So, that’s another Mobile World Congress in the bag. Yes, it was bigger than ever. Just like last year. Just like the year before, too.

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IBM, smartphones and a graffiti wall: what's the real message?

Mark Bridge writes:

I was ready to poke fun at IBM for its sponsored graffiti wall at Mobile World Congress this year. Graffiti and IBM don't have a comfortable history, as anyone who remembers the Linux campaign from 2001 will tell you.

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Last week at The Fonecast: 24th February 2014

Are you ready?

Mark Bridge writes:

Some companies have saved their big announcements for the week of Mobile World Congress. Samsung and Nokia, for example. Others have issued a press release in advance.

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When customer service stops working: a complaint about Vodafone

Iain Graham writes:

Vodafone’s admission last week that ‘some customers’ may have been experiencing issues with mobile services came three weeks late for me. I’ve been having my own ongoing battle with the network since the beginning of the month.

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Recent Podcasts

Saturday, November 30, 2013

Sponsor our coverage of Mobile World Congress 2014

Mark Bridge writes:

Would you like to be part of our Mobile World Congress coverage?

Mobile World Congress is Europe’s biggest mobile communications industry show. It runs from 24th - 27th February next year in Barcelona and is expected to welcome over 70,000 attendees and around 2,000 exhibitors.

The Fonecast is already preparing for the event, which will see us covering all the biggest news stories… and looking for some of the less-obvious innovation, too. We'll be recording interviews and reporting throughout MWC, starting with Sunday night's pre-show product launches.

Those conversations will then be transformed into a series of audio podcasts that explore the major themes affecting the mobile industry in 2014.

If you’d like to talk about sponsoring our Mobile World Congress programmes, please get in touch with one of us by clicking the 'About Us' link or via info@thefonecast.com.

Potential opportunities include:

  • Feature-length programmes that include conversations with a handful of key players from a particular industry segment. Sponsoring a programme ensures you’ll be credited as sponsor during the broadcast and also guarantees inclusion as part of the line-up. If you doesn't want to participate as an interviewee, we can incorporate a radio-style advertisement instead.
  • News reports from Mobile World Congress with a sponsored commercial break (either a radio-style ad or a prepared interview).
  • Banner ads on our web site at TheFonecast.com during Mobile World Congress.
  • Tailored podcast reports from MWC for your company.
  • Plus, of course, we’re happy to listen to your suggestions as well.

At an event where everyone’s clamouring to be heard, our podcasts offer a practical way to get heard by the people that matter. It’s the proven power of radio… but without the high cost. There's no need for the CEO to iron their shirt, either!

And, of course, audio sponsorship doesn't just disappear when the show is over. In contrast to a conventional ad, it'll remain as part of each sponsored podcast.

It's an excellent opportunity for smaller brands to guarantee they'll be associated with the buzz at Mobile World Congress and for bigger brands to target professionals within the mobile industry.

Last year we broadcast a special report that looked at the GSMA’s Connected City and the ‘Internet of Things’. You can hear this by using the audio player below or by downloading the MP3. We also offered a prelude to the event, spent time looking round the entire show and recorded a number of specialist panel discussions. Our podcasts are all available on our website, by subscribing free via iTunes, by using our RSS feed or on the Stitcher.com mobile app.

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