A new research report from telecoms analyst Berg Insight expects the total value of the real-time mobile location-based advertising and marketing market to reach €10.7 billion (£8.8 billion) in 2018.
That’s a compound annual growth rate of 54% when compared with last year’s global total of €1.2 billion.
Article rating: No rating
Podcast - 23rd April 2014
Telefonica sets up its own mobile advertising business, Mozilla puts an interim CEO in place and Nokia suspends sales of its flagship Windows 8.1 RT tablet: all topics for discussion in this week's podcast.
We're also talking about the future growth of Orange Money, EE's online activity, mobile broadband growth and the Loch Ness monster being spotted on Apple iPhones.
Article rating: No rating
The number of active mobile broadband devices is expected to reach 34 million by the end of 2015, according to a new report from The NPD Group.
That’s almost a 50% increase from 2013.
Article rating: No rating
Lawrence Lundy of Frost & Sullivan writes:
While the Galaxy S5 is an evolutionary product, there is not enough in there to make people upgrade from the 4. It doesn't push the envelope in any real way; we are in a sort of stasis now when it comes to smartphone innovation.
Article rating: No rating
Podcast - 16th April 2014
We begin this week's podcast with a discussion about the Heartbleed bug, the effect it's having on the mobile industry and the wider issues for all internet users.
We're also talking about the future of BlackBerry, UK 4G coverage, new CEOs, Bluetooth connectivity, privacy concerns and the next generation of mobile processors.
Article rating: No rating