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Google adds check-ins to its Latitude location service

Google Latitude, the mobile location-tracking service that lets users share where they are, now offers the option of ‘checking in’ at a specific location.

It’s a feature that’s been introduced today on version 5.1 of Google Maps 5.1 for Android, with the iPhone app due to be updated shortly.

Author: The Fonecast
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Best Buy promotion for Andrew Harrison

Andrew Harrison has been promoted to CEO of Best Buy Europe.

He was previously CEO of The Carphone Warehouse before becoming Chief Operating Officer of Best Buy Europe last year.

Author: The Fonecast
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Global mobile data traffic is expected to grow 26-fold in five years, warns Cisco

A new study from Cisco suggests that worldwide mobile data traffic will increase 26-fold between 2010 and 2015, reaching 6.3 exabytes per month by 2015.

This dramatic rise is being driven by an increase in mobile internet-enabled devices and a growing demand for video services.

Author: The Fonecast
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Most US marketers will be using mobile marketing this year

88% of client-side marketers say they’ll use mobile marketing in 2011. That’s the conclusion of a new survey from the US-based Association of National Advertisers in partnership with the Mobile Marketing Association.

In addition, 75% planned to spend an average 59% more on their mobile marketing than they did last year.

Author: The Fonecast
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Expect a billion broadband-enabled mobile connections by the end of 2011

Earlier this year Ericsson predicted we’d end 2011 with over a billion mobile broadband connections worldwide.

The latest market data from ABI Research agrees, with mobile broadband-enabled subscriptions expected to pass the billion mark within the next 11 months. That’s a fifth of all mobile connections around the world.

Author: The Fonecast
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