Tradedoubler has become the first affiliate network in the world to offer its UK clients a marketing solution that includes Apple’s Passbook application.

It’s worked with mobile wallet specialist Passforce to integrate Apple Passbook into its performance marketing programmes for Tesco, The Body Shop, Seatwave and eFlorist.

Affiliate marketing pioneer Tradedoubler has published new research that shows 19% of consumers now book holidays via their mobile phones.

The figures come from a new whitepaper; ‘Performance Marketing: Travellers & Purchase Paths’.

New research from marketing business Tradedoubler suggests that footfall is no longer a useful measure of retail success.

It’s found that consumers are often seeing products in-store and then using their mobile phones to check for cheaper pricing elsewhere.

Affiliate marketing specialist Tradedoubler has launched an application-only affiliate program with betting and gaming site Winner.com.

It’s described as the sector’s first app-only affiliate programme and will offer commission payments to affiliates who encourage users to download and use the ‘Slots Farm’ app.

Retailers can only fully understand mobile shoppers when they know what device is being used, according to a report from affiliate marketing specialists Tradedoubler.

The company’s new Mobile Devices & Behaviour study, which contacted more than 2,000 smartphone users in Germany, Sweden, France and the UK, discovered that mobile shopping behaviour can closely be linked with the consumer’s chosen device and operating system.

Mark Windle, head of marketing at OpenCloud, predicts that this year’s reduction in the number of traditional telecoms operators in some countries will provide an opportunity for other operators to innovate and capture market share in 2016.

He says next year will be a year of rapid change for telecoms… whether it’s MVNO disruption, competitive tariff pricing or simply defence from the ‘dark art’ of hacking.

Mark Bridge writes:

The most memorable moments in life often go unrecorded. You don't have your camera in your hands. Your finger is still hovering over the 'pause' button on your audio recorder. Or you were simply too busy experiencing whatever was happening. It's all about the one that got away.

That's where Kapture can help.

Mark Bridge writes:

James Rosewell shows me a colourful roll of paper that's the width of an iPhone but well over three metres long. When I look closer, I can see it's a printed copy of the Wall Street Journal's mobile website. That's a lot of scrolling to do... and a pretty unfriendly user experience for anyone reading the news online. Why does it work so badly?

Iain Graham visits Faisal Sheikh of London-based Fone Doctors in today's audio feature.

They talk about the recent Fone Doctors relocation to new offices near London Bridge and Faisal's plans for a franchise outlet at Liverpool Street station before moving on to discuss training, customer service, the rise of the tablet and the demise of customer service.

This week's mobile industry news podcast starts with two very different stories from Nokia and Microsoft: one is announcing closures, the other is expanding its manufacturing.

We also find time to talk about roaming tariffs, mobile money, intelligent vending machines and a handful of recent mobile-related acquisitions.

In this week's mobile industry news podcast we're looking at Apple's new mobile operating system, Vodafone's money-saving European tariff and Microsoft's plans to expand the reach of its Xbox gaming console.

There's also talk about network sharing, legal battles, mobile apps, mobile payments and mobile retailing.

James Rosewell reports from Over The Air 2012 in today's podcast.

The event, which took place on 1st and 2nd June 2012 at Bletchley Park, attracted around 600 mobile developers and designers to celebrate all things mobile.

We're taking a break from the current mobile industry news headlines this Diamond Jubilee week. In fact, we're celebrating our own anniversary because it's six years since we first started recording The Fonecast.

Listen to this week's podcast and we'll take you back to 2006, a year in which 'mobile music' meant ringtones, the Nokia N95 redefined 'smart' and we reported rumours of a new Apple 'iPod phone' being prepared by Foxconn.